Adidas pledges $100 to Hurricane Harvey Relief for every assist by James Harden

Houston Rockets guard James Harden (13) passes under pressure from Cleveland Cavaliers forward Jae Crowder (99) and guard Iman Shumpert (4) during the second half of an NBA basketball game Thursday, Nov. 9, 2017, in Houston. (AP Photo/Michael Wyke)

It’s been two months since Hurricane Harvey devastated the city of Houston and subsequent flooding displaced thousands of citizens. Relief efforts, however, are still ongoing and will continue for months and perhaps years.

Local celebrities and athletes have contributed to relief funds and on Friday, Adidas announced that for every assist recorded by James Harden this season it will pledge $100 to the Hurricane Harvey Relief Fund. It’s a long season and Harden is currently third in the NBA, averaging 10 assists a night. Based on the current estimations on their page, Adidas’s donations are projected to reach $80,000.


Harden has already donated $1 million on his own to Houston’s hurricane relief, while Rockets Hall of Famer Hakeem Olajuwon donated $150,000 to relief efforts as well.