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Amazon's secret hidden device page is bursting with tech deals today — including a Fire TV stick for 50% off

tv, fire tv stick, tablet
So many devices, so little time.... (Photo: Amazon)

Psst: Did you know Amazon has a hidden section devoted to secret sales on its own devices? It's true! On any given day, the retail giant adds and removes deals from this secret hub on a handful of Echo smart devices, Fire TV video streamers and Kindle e-readers — and the savings are great. If you’re looking to build out a smart home or just want to read mountains of books on one goes-anywhere screen, you need to know about this page. Here are our current fave finds.

Get easy access to hundreds of streaming apps and channels, including Prime Video, Netflix, Hulu, YouTube, Disney+, HBO Max, Apple TV+, Starz, Showtime and a boatload more.
$23 at Amazon

Get rid of cable with this handy device. It gives you access to a huge array of streaming services so you can enjoy all your favorite shows and moves. Simply plug the Fire TV Stick 4K into one of your 4K TV’s HDMI ports and the streaming device will immediately search for your home’s Wi-Fi network and wait for you to log in. You’ll find fun interactive settings like pop-up results for actor and director names via IMDb. There's even Alexa voice assistant.

"If you get this new Fire Stick, forget cable," one savvy Amazon shopper shared. "I love this new Fire Stick. I need one for each room. It has more features and stations that are free and come with the Fire Stick."

Enjoy 16 GB of storage, along with 10 hours battery life with this handy tablet. It's also light and portable, so you can tote it everywhere!
$40 at Amazon

Want to check out your favorite shows and apps on the go? You can with the Fire 7 tablet, which is lightweight enough to take just about anywhere. The Fire 7 features a crisp seven-inch display and has 16GB of onboard storage.

"My only regret is that I didn't upgrade sooner," said one Amazon reviewer.

This TV has an impressively crisp picture thanks to UHD. An added perk? You can operate it with just your voice.
$181 at Amazon

The Insignia is a Fire TV, allowing you to stream 4K movies and TV shows from Netflix, Hulu, HBO Max, YouTube, Disney+, Prime Video, SlingTV, Paramount+, Peacock and more. Alexa is built into the remote, so you can simply find your favorite show by using your voice.

"What an amazing TV," said five-star reviewer. "I absolutely love it... I got rid of the cable FOREVER. I am a total streamer now."

See all the action from your phone with this handy video doorbell. You also can talk to people at your door, no matter where you are.
$220 at Amazon

The Blink Whole Home bundle features a video doorbell, along with cameras for indoors and outdoors. With this security set, you can see, hear and speak to people in and outside your home through your security system on your phone — and see what's happening thanks to an HD live view.

"If you're looking for easy and inexpensive, as I was, Blink is the way to go," said a five-star fan. "Adding a camera to the system is as easy as scanning a QR code. The video quality for the price is exceptional, even at night. I like the way you can schedule the system to arm and disarm automatically at night in a very granular way on a seven-day plan."

We know we're always telling you to buy a new TV (see above...and below). But, a book once in a while! This electronic wonder keeps your entire library in one easy-to-access spot.
$240 at Amazon

Want to catch up on your reading the modern way? The Kindle Paperwhite Signature Edition Bundle holds all your books but weighs just six ounces. It also grants you access to Amazon’s ginormous Kindle library — get thousands of titles delivered straight to your e-reader. Read for up to 10 weeks without needing a recharge (not a typo). The Paperwhite has a screen that looks like, well, actual paper, so you can get more of that real-book feel. This set comes with its own case and stand.

"When I read about the new Kindle Paperwhite I really couldn’t believe I needed another device, but I am an avid reader, and it just sounded great," said a satisfied shopper. "I ordered it. I love it. It reads so much like a book, has more memory and holds a charge for longer. It was a great buy."

Amazon's Fire TV Omni Series offers up crisp 4K visuals, along with streaming access to more than a million movies and TV shows.
$720 at Amazon

Let's be honest: You deserve a break. The Omni Series TV is here to help — partly by featuring an integrated hands-free Alexa voice assistant. So, you can say things like, "Alexa, turn on the TV," without having to lift your tired limbs off the couch. And, at $70 off, this is a total steal.

"This TV is amazing!" said a happy customer. "I'm blown away by this TV's picture. The setup was easy."

Is there an Echo in here? Yes — and it's $55 off!
$43 at Amazon

The Echo Show 8 has a compact 8-inch display, making it perfect to perch just about anywhere. It also acts as a mini entertainment hub, giving you access to videos, TV shows, movies or the news with Prime Video, Hulu, NBC and more. You can even make video calls and shop online!

“Every day I learn something new that Echo can do," said a five-star reviewer. "The screen quality is good...So far have used it to check on the weather each day, play a couple of short games. Listen to national news from CBS....”

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)

The reviews quoted above reflect the most recent versions at the time of publication.

Looking for more great Amazon tech deals? Check these out:


  • JBL Tune 125TWS True Wireless In-Ear Headphones

    Save $20
  • Tozo T10 Bluetooth 5.3 Wireless Earbuds

    Save $19


  • Insignia 39-inch Class F20 Series Smart HD Fire TV

    Save $70
  • Pioneer 43-inch Class LED 4K Smart Fire TV

    Save $140
  • Hisense 50-inch U6 Series Quantum Dot QLED 4K Smart Fire TV

    Save $100
  • Hisense 55-Inch Class R6 Series Dolby Vision HDR 4K UHD Roku Smart TV

    Save $40

Smart home

  • 2021 Apple TV 4K with 32GB Storage (2nd Generation)

    Save $52
  • Amazon eero 6+ mesh Wi-Fi system 3-pack

    Save $106

Tablets and tech

  • 2022 Apple iPad Air (10.9-inch, Wi-Fi, 64GB)

    Save $99