A sloppy side ponytail just isn't going to fly in the McKnight household.
"People were always asking how I styled their hair; how I did a particular braid. And, I thought, 'I'm going to do a blog and put up pictures,'" McKnight, who lives outside of Salt Lake City, Utah, tells TODAY.com. "It was a hobby and a way to document the hairstyles I had done."
Starting in 2009, McKnight and her daughters — of her six kids, five are girls — started uploading one video a week to YouTube. She hasn't missed a week yet.
Also see: Ruining your hair? Here's how to tell
Her channel, simply called "Cute Girls Hairstyles," now has more than 1.6 million subscribers, and is a go-to destination for adventurous moms wanting to up their hair game.
Her "Feather Waterfall & Ladder Braid Combo" video racked up more than 13 million views. (In all likelihood, some frustrated amateur hairstylists probably watched the video a few thousand times just trying to get it right.)
I can't even French braid my own hair. The "Diagonal Bow Braid" scares me.
"I am a mom. My point wasn't ever to make money or draw an audience. My point was to document hairstyles and [I] thought it would be a cute way for my girls to have it. I had no idea it would resonate with so many people," she says.
Parents, do you style your kids' hair in the morning? Or do you stick with the tried-and-true strategy of brush-and-go?
And would you dare to try this at home?