Box Office: Jennifer Lopez ‘Hustlers’ Heading for $25 Million Launch

Dave McNary

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STX Entertainment’s “Hustlers,” a comedic thriller about strip-club employees seeking revenge, is expected to earn $25 million when it opens on Sept. 13, according to early tracking.

The movie — starring Jennifer Lopez, Constance Wu, Lili Reinhart, Keke Palmer, Cardi B and Lizzo — will debut alongside Warner Bros.’ “The Goldfinch.” The drama, based on the best-selling novel, should collect $18 million on the same weekend. Ansel Elgort stars as an art forger alongside Nicole Kidman, Finn Wolfhard and Sarah Paulson.

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Hustlers,” which will have its world premiere at the Toronto Film Festival, is based on Jessica Pressler’s New York magazine story “The Hustlers at Scores.” It follows a group of strippers who orchestrate a plan to get back at the affluent Wall Street clients who have wronged them.

STX could use a hit after its animated “Uglydolls” bombed in May, earning $27 million worldwide from a $45 million budget. However, “Second Act” with Lopez and “The Upside” starring Kevin Hart and Bryan Cranston became surprise hits for the studio earlier this year. “Hustlers” cost $20 million to produce.

“Hustlers” and “The Goldfinch” won’t just be competing with each other, they will also contend with the second weekend of Warner Bros.’ “It: Chapter Two.” The follow-up to 2017’s hit is expecting a start above $100 million.

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