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Gigi Hadid Leads Max Mara Into a Tropical Paradise

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Photo: Courtesy of Max Mara

Supermodel Gigi Hadid opened the Max Mara show in a visor. Why would you ever put a visor on the face that sells out anything? Oh wait… The visor might soon be the best seller! Other notable models include sister Bella, Lindsey Wixson, Dilone, and Mica Arganaz.

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Photo: Courtesy of Max Mara

Max Mara launched the BoBag with Gigi Hadid the night before the show at their Milan flagship store. This is the bag du hour for the house this season and no doubt we shall we seeing it on at least som of Gigi’s 22 million Instagram followers soon.

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Photo: Courtesy of Max Mara

The designers of Max Mara took a little trip to Brazil and got inspired by the tropical feel and its artists, from Lina Bo Bardi to Carmen Miranda.

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Photo: Courtesy of Max Mara

The visors, the palm-tree prints, and the track suits were all fun and Florida approved…in the best way!

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