With KKW Beauty becoming an instant success, Kim Kardashian West has been reflecting on her relationship with make-up. In a new post on her website, Kim wrote, "I've always been really interested in beauty... For me, creating KKW Beauty was a natural evolution-makeup has been a huge part of my life since I was a little girl."
Following in her sister's footsteps, and emulating the success of Kylie Cosmetics, Kim's first round of contour kits made an estimated $14.4 million in less than 3 hours. And with a powder contour kit coming next from KKW Beauty, the brand is only going to grow.
But in a surprising beauty anecdote, Kim also revealed that her love of make-up once led her astray. She wrote, "When Nicole Richie and I were around 11, we went into a drugstore in Malibu and took lipstick. We thought we were so badass!"
While Kim's story won't win everyone over, it's clear that the reality star's love of cosmetics started a long time ago. Of the fateful lipstick, she continued, "I can't remember the name of the color, but it was a brown shade from Revlon. I wasn't much of a partier growing up, so this was about as rebellious as I got." Does this mean we can expect a similar shade from KKW Beauty some time soon?
Kim also shared her memories of raiding her mom's make-up collection. She wrote, "Kourtney and I would get into all of my mom's makeup. We would try everything, but we were so obsessed with concealer and foundation for some reason. We would put it everywhere-literally, all over our faces."
Clearly, a love of make-up runs in the family, and Kim's obsession with a strong contour makes total sense.
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