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New mom Mandy Moore has been keeping busy since she and husband Taylor Goldsmith welcomed their son August Harrison Goldsmith back in February, but she's still making time for her fans.
The "This is Us" star recently opened up about her labor and birth story on the "Informed Pregnancy Podcast," and has been keeping the theme going by sharing some of her favourite pregnancy-safe beauty finds on social media.
"Always on the hunt for some clean beauty products, especially while pregnant and now breastfeeding," Moore wrote.
While the use of certain ingredients in cosmetics formulas can be a contentious issue in the world of beauty, during pregnancy there are a number of commonly-used ingredients that are recommended to avoid. Among that list: fragrance, parabens, pthalates, retinol, sodium lauryl sulfate and chemical sunscreens, which have been linked to birth defects in rare cases.
With a focus on quality ingredients, all Merit Beauty products are EU-Compliant, which means they are free from 1328 potentially harmful ingredients in their formulas and are deemed safe for use during pregnancy and breastfeeding. They are also vegan and cruelty-free, and their shipment packaging is either recyclable, reusable or completely biodegradable.
The brand has quickly become an online phenomenon not only for its luxury products that look effortless on the skin, but for also being effortless in their application — ideal for new moms like Moore. If you're looking to add her top picks to your own beauty routine, shop them below.
As its name implies, this creamy blush formula can be used to can dab on a hint of translucent colour, or build up to a stronger flush. Microfine pigment powders adds a hint of colour without covering up the skin and vitamin E helps to condition the skin. Available in five shades that are suitable for all skin tones.
SHOP IT: Merit Beauty, $36
This lip tint is a combination of a lip oil and a light lip stain, infused with rosehip oil, shea butter, grapeseed oil and jojoba oil to soften and condition lips with a sheer wash of colour. Choose from four versatile shades: Au Naturel, a warm crème, Marrakech, a soft peach, Pink Beet, a cool pink and Sangria, deep berry.
SHOP IT: Merit Beauty, $31
For those looking for length and definition, look no further than this sleek mascara. Fatty acids and olive oil condition the lashes and adds shine, while a unique tubing formula lifts and lengthens even the tiniest of lashes.
SHOP IT: Merit Beauty, $34
This brow pomade is a nod to the brows of the ‘80s, aiming for voluminous, fluffy arches. The mineral-based formula allows you to achieve flexible, all-day hold, and it also includes kaolin clay and mineral pigments for natural-looking colour. It’s available in three shades: blond, brown and soft black.
SHOP IT: Merit Beauty, $31