Meghan Markle once again continues to show her influence over consumer shopping habits, proving that the Meghan Markle Effect is real. The Veja V-10 sneakers the duchess wore in Sydney, Australia last year have just been named among the “world’s hottest” styles, according to Lyst, a leading fashion search platform.
Meghan first wore the classic black and white Veja V-10 sneakers while sailing across the Sydney harbor alongside Prince Harry during the couple’s 16-day royal tour in October 2018. After Meghan was spotted wearing the sneakers, online searches for Veja V-10s skyrocketed, shooting up by 118 percent.
Compared to Meghan’s usual wardrobe of pricey designer items, the sneakers are an affordable buy at $150. Plus, they’re unisex! So if you’re still in need of a fashionable Valentine’s Day gift for your man, consider a pair of Veja V-10s.
The French footwear label first launched in 2004 and has since gained a cult celebrity following— Emma Watson and Emily Ratajkowski are big fans of the line. At the core of the Veja brand is its sustainable supply chain, using organic and raw materials sourced in accordance with fair trade policies. Veja’s founders, Sébastien Kopp and François-Ghislain Morillion, told Fashionista, “We decided to reinvent a product that was very common… but make a positive environmental and social impact at every step of the way.”
Below, shop the “world’s hottest” sneakers— and more stylish picks— from Veja.
Snap up the original Veja V-10 sneakers Meghan Markle wore! In versatile black and white, they’ll go with anything in your wardrobe.
Believe it or not, these sneakers are crafted with mesh made from plastic bottles, and rubber from the Amazonian forest!
Swap your old Adidas Stan Smiths for these fresh V-10s. The design is still clean and minimal, but much more modern.
Add a pop of color to your all-black winter wardrobe with these fresh kicks.
A great pair of white sneakers is a wardrobe essential. We love this style’s subtle logo stitching and luxe suede-like details.
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