1 / 8
Sex Appeal
Photo by: Retronaut
Sex Appeal
"No sex appeal to that beanpole. Let's vamoose."

What to Read Next

Back when Women Wanted to Get Fat: Vintage Ads Push Weight Gain

July 6, 2012

Its bathing suit season again and…horrors…you are TOO SKINNY! Working in the media and looking at diet and exercise articles aimed at whittling your beach body every day, it's a jolt to see vintage ads promising popularity to women (and men) by adding pounds and inches. "Since I gained 10 pounds," reads one, "I have all the dates I want." Obesity rates started taking off around 1975, about the same time these ads dwindled. But it's not just that people went overboard with sugar and fat consumption and portion size so the media needed to push a thinner look. The perception of acceptable body size changed as well. Voluptuous gals like Marilyn Monroe, Jayne Mansfield, and Raquel Welch flaunted their curves in clingy dresses and skimpy bathing suits. Now they would probably sweat it out in a tent dress. Too fat? Too thin? Too short? Too old? You can't win. There will always be an expensive product or procedure to "cure" some perceived flaw. If these ads teach us anything, its time to banish the body insecurity, don that bikini, and jump into the deep end. Summer's too short. -Sarah B. Weir, Shine Staff Writer

Kid sleep troubles email series for moms

We get it. We’ve been there. Sign up for our email track to learn how to handle kids who won’t go to sleep or won’t stay in bed.

Toddler tantrum email series for moms

We get it. We’ve been there. Sign up for our email track for advice on how to handle different situations that may arise with your little one.

Ever Googled Someone? Do A "Deep Search" Instead

Entering a Name and State on this site could reveal info you thought wasn't available. Have you searched yourself or someone you know yet?

How To Pay Off Your Mortgage (It's Genius)

Homeowners are surprised and furious. If you owe less than $625,000 on your home, you better read this...

VA Mortgage Rates In 2016

VA Rates as Low as 2.75% (3.028% APR) 15 Year Fixed. Exclusive For Veteran & Military Takes 1 Min!

Your second chance to enroll in Medicare & Medigap

Never heard of the Medicre General Enrollment Period? Read this to find out how it could benefit you.

What Are The Pros & Cons Of A Reverse Mortgage?

More Americans are accessing their home equity to support their retirement years. Speak with a professional and see what you may qualify for today.

Attn Home Owners Who Never Miss a Payment.

Home Owners who have not missed a payment in 3 years or more need to read this. If you owe less than $625,000 on your home there is a solution.

Bad News For Insurance, Great News For Virginia

Virginia drivers, with cars and good driving records are learning that they may qualify for lower car insurance rates. Do you qualify?

Virginia Drivers Changing Car Insurance To Save

Virginia drivers, with cars and good driving records are learning that they may qualify for lower car insurance rates. Do you qualify?

Insane Navy Seal Flashlight, should it be banned?

The Military has recently released technology that is now available to the public. Get yours before they run out - Limited Supply!

Is your insurance comp Laughing Behind Your Back?

New Studies Show that if you drive less than 55 miles a day you can save a ton on auto insurance.

Surprising Rule Helps People In Credit Card Debt

This industry-sponsored rule helps protect people with massive credit card debt.

Stop Paying Too Much For Your Prescriptions.

Drug prices vary wildly between pharmacies. GoodRx finds the lowest prices and discounts. Compare prices, print free coupons & save up to 80%.