Princess Charlotte Boosts Royal Memorabilia Sales

Princess Charlotte, the second child of Prince William and the Duchess of Cambridge (better known as Kate Middleton), has clearly charmed the masses.

Royal Collection Trust, the official seller of royal memorabilia, reported that it has sold out of chinaware commemorating Princess Charlotte’s birth. The collection launched on May 3, 2015 — one day after Princess Charlotte’s birth — and included a tankard drinking cup ($48), a plate ($55), a pill box ($35), and a coffee mug ($25).

The china is decorated with a lion and unicorn (designed to look like figures from a carousel ride) from the Royal Arms, as well as the coronet of the Duke and Duchess of Cambridge. It also features a band of oak leaves from the Middleton family’s coat of arms, according to Royal Collection Trust. Each item has the words “Celebrating Our New Royal Baby” inscribed on it and have the star and tassel motif that were on the china commemorating her big brother Prince George’s birth. The china is gilded with 22-carat gold and is handmade in England.

According to the Daily Mail, Royal Collection Trust revealed that online sales of royal memorabilia has doubled in the past year, surpassing £1 million (more than $1.2 million) for the first time. Royal Collection Trust noted that the adorable royal daughter was a “significant” factor in that major sales boost.

No doubt Princess Charlotte will also be boosting clothing sales, mirroring the effect her super-stylish mother has whenever she steps out in another fashionable ensemble. As author and fashion consultant Patricia Davidson said to the Daily Mail: “When Kate buys dresses for her daughter, other people will follow suit — just as they copy what Kate wears.”

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