Comfort Objects

  • NewsYahoo Life

    Scrunchies are back for real this time, and here's the price tag to prove it

    The best symbol of the fluctuating, fickle nature of fashion is the scrunchie. The ubiquitous hair tie of the ’80s and ’90s has been declared fashionable again, so much so that Balenciaga is selling one for $185. Editors at Vogue and Racked have waxed philosophical on this development, while social media abounds with fashion fans firmly declaring themselves pro and con scrunchie.