Easy, a new organic tampon subscription service, recently launched a campaign titled "No Shame" targeted at reducing the stigma around menstruation and erasing period shaming. "We wanted to do something that made people talk about periods because it's something that is still looked at as taboo or shameful, which is a bit ridiculous in this day and age," Alyssa Bertram, CEO and founder of Easy, told Marketing Magazine. The campaign featured women in a series of images openly living their lives despite their periods — one couple changes a blood-stained bed sheet together, one woman relaxes in a bath on her period and two women race to go skinny dipping, one with her tampon string hanging out.
Women have made some major strides in 2016 – We saw Hillary Clinton become the first woman to accept a major party presidential nominee in the U.S. — and we’ve also seen more diversity than ever on the runways of NYFW, including a model who’s survived an acid attack. But when it comes to periods and feminine hygiene products, the topic is still often considered taboo.
If you’ve ever picked up tampons from a store, you’d know to head straight to the back where they’ll most likely be sitting on a discreet shelf. But for a 13-year-old, navigating the aisles of a drugstore alone can be pretty intimidating. In a Facebook post that has since gone viral, Belinda Hankins documents an epic text exchange with her 13-year-old daughter – all about the hunt for feminine hygiene products, while simultaneously smashing the patriarchy. Click through the gallery above to see their hilarious conversation and let us know what you think by tweeting us @YahooStyleCA
Chinese swimmer Fu Yuanhui’s name was frequently in the news during the recent Rio Olympics, but not for her outstanding performance in the 4x100 relay medley. Instead, the 20-year-old received a virtual standing ovation when she told CCTV news her period had started the night before, leaving her feeling weak, and unable to swim as quickly as she had hoped. While not the first to mention her period in post-competition reflection, Yuanhu’s frank admission does shrug off any taboos regarding period-talk and raises the question: what exactly are the best exercises to do when you’re surfing the crimson wave? Staying regularly active is one of the best antidotes to PMS and period-related complaints, but if you’re in pain or too tired, taking a break from working out to relax and maybe watch a season (or two) on Netflix is ok too
You trek to the store to pick up pads and tampons and curse at how expensive they are. Having to change your tampon thrice a day is no fun. Thankfully there are a number of reusable products available that aren’t just cost-effective and environmentally-friendly but are also able to possibly replace tampons and pads and allow you to wear white jeans worry-free.
We’ve all done it – asking a dad, husband, boyfriend or male friend to do the unthinkable to prove their love for us by buying us feminine products.
For weeks now, my morning New York City subway commute — a typically grim, high-tension, over-packed affair — has held an extra sparkle of joy for me: the chance to watch men squirm as they find themselves face to face with a barrage of poster ads (like the one above) for Thinx, “underwear for women with periods.” The controversial campaign has blanketed parts of the subway system with photos of women — beautiful women, of all shapes and sizes and colors — wearing panties. And talking about wearing the panties while having their periods. ...
From breakouts to pale coloring, puffy eyes to dark circles, learning to banish all the hormone-related problems that sink your beauty regimen can feel like a burden.
When it comes to health, the market is flooded with all sorts of devices to help women stay up to date on everything from fitness and fertility to periods. The Bellabeat is a tracker that keeps track of multiple elements of women’s health.
Aside from the usual, there are all sorts of side effects of menstruation. From clumsiness to oral health problems, some of them are genuinely bizarre. Scroll through the slideshow above to see some of the weirdest symptoms.
Despite being one of the most liberal cities in the world, it turns out periods are still taboo in New York – at least as far as the MTA is concerned. Outfront Media, the contractor that handles advertising on New York City’s busy transit system reportedly expressed concerns over a series of ads by period-friendly underwear company, Thinx, claiming they were “inappropriate.” The ads depict women wearing modest shirts and underwear juxtaposed against images of food – one, with a cracked egg spilling over a counter and another of half of a grapefruit. Thinx CEO Miki Agrawal told Slate that representatives from Outfront Media claimed the models in the ads “seem to have a bit too much skin” and asked how a nine-year-old boy would feel if he were to come across such an ad.