• Stylish Super Bowl gear you'll actually want to wear
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    Julie Tong

    Stylish Super Bowl gear you'll actually want to wear

    Target's newest collaboration with chic outdoor designer line Askov Finlayson is both stylish and affordable.

  • Lady Gaga Responds to Body Shamers
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    Lauren Tuck

    Lady Gaga Responds to Body Shamers

    Lady Gaga, a fierce LGBT ally, political activist, feminist, and friend to all her fans, is now standing up for herself.

  • Is There a Hidden Meaning Behind Tom Brady’s Tom Ford Sweater? 
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    Elise Solé

    Is There a Hidden Meaning Behind Tom Brady’s Tom Ford Sweater? 

    Tom Brady has never hidden his love for designer Tom Ford — the Patriots quarterback has a guilty penchant for the brand’s suits and sneakers.

  • Stefano Gabbana Backtracks on His Lady Gaga Body-Shaming Comments
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    Hayley FitzPatrick

    Stefano Gabbana Backtracks on His Lady Gaga Body-Shaming Comments

    Lady Gaga delivered an incredible halftime performance at Super Bowl LI, singing some of her best singles while surrounded by hundreds of drones. The halftime show, which drew in about 117.5 million viewers, was met with mostly positive feedback — as the singer avoided making any obvious political statements — but some critics surprisingly had a lot to say about Lady Gaga’s body. For one costume during her performance, the star wore bejeweled bottoms and a white metal chest pad with crystal accents while singing her hit “Bad Romance” and dancing around the stage.

  • Tom Brady’s the MVP, But Gisele Wins For Most Valuable Fan
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    Jame Jackson

    Tom Brady’s the MVP, But Gisele Wins For Most Valuable Fan

    After a Super Bowl showdown between the Atlanta Falcons and the New England Patriots that resulted in the first overtime in Super Bowl history, Gisele Bündchen — supermodel wife of Patriots quarterback Tom Brady — went crazy in the stands as her husband led the biggest comeback win in Super Bowl history.

  • Meet the Baking Brand Behind Martha Stewart and Snoop Dogg’s Super Bowl Sweatshirts
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    Mikelle Street

    Meet the Baking Brand Behind Martha Stewart and Snoop Dogg’s Super Bowl Sweatshirts

    Super Bowl commercials cost millions of dollars, so it’s rare that small, independent companies get any airtime on television’s biggest night. Yet thanks to T-Mobile, Snoop Dogg, and Martha Stewart, the Miss Jones Baking Company got more attention than its owners ever could’ve banked on. Here's a sneak peak at what my friend @SnoopDogg and I worked on with @tmobile for the Big Game. Thanks to @missjonesbakes for the great swestshirts! A video posted by Martha Stewart (@marthastewart48) on Feb 3, 2017 at 9:58am PST

  • Chrissy Teigen’s Hilarious Reaction to Wardrobe Malfunction
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    Sara Murphy

    Chrissy Teigen’s Hilarious Reaction to Wardrobe Malfunction

    Never let it be said that Chrissy Teigen doesn’t have an amazing sense of humor about herself. Yesterday, Teigen and her husband, John Legend, were among the lucky football fans watching the Super Bowl (and Lady Gaga) from prime seats in Houston’s NRG Stadium, and the model experienced the most common of wardrobe malfunctions: the nip slip.

  • Every excellent Lady Gaga meme from the Super Bowl
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    Sabrina Carder

    Every excellent Lady Gaga meme from the Super Bowl

    Whether you like soccer or not, the Super Bowl is still an event you should tune into. If not for the easy-on-the-eyes men running around the field, then for the impressive half-time entertainment and – subsequently – hilarious memes that follow. This year it was Lady Gaga’s turn to break the internet, as she quite literally flew into meme status after jumping off the stadium roof. Even if you didn’t catch her performance, these hilarious memes will most definitely make your Monday.

  • Lady Gaga Shines in Crystal Leotard for Super Bowl Performance
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    Lauren Tuck

    Lady Gaga Shines in Crystal Leotard for Super Bowl Performance

    For Lady Gaga’s Super Bowl LI performance, the artist called on Donatella Versace, who flew in from Italy just for the 12-minute mini concert, to create the perfect look — and she did just that. Gaga teamed the intricate piece with matching knee-high boots. Mother Monster, who opened with“God Bless America” before being lowered onto the stage in a spider-like manner, had her hair in a bouffant-style updo to take the leap off of Houston’s NRG Stadium.

  • Cuteness Overload: Babies Dressed Up as Super Bowl Legends
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    Hayley FitzPatrick

    Cuteness Overload: Babies Dressed Up as Super Bowl Legends

    If it ain’t broke…

  • GNC Ad Booted From Super Bowl Lineup Because of Banned Substances
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    Beth Stebner

    GNC Ad Booted From Super Bowl Lineup Because of Banned Substances

    Usually, when a Super Bowl ad gets banned, it’s because it was just too raunchy or controversial. For rookie GNC, which was hoping to break into the big leagues with its first commercial on the big-game broadcast, it was neither. The National Football League banned the sports nutrition and supplement company’s 30-second spot because about 3 percent of GNC’s products contain two substances that are verboten in the NFL (the league has more than 160 substances on its banned list).

  • People Are Betting on What Color Lady Gaga's Hair Will Be for the Super Bowl
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    Leah Prinzivalli

    People Are Betting on What Color Lady Gaga's Hair Will Be for the Super Bowl

    Football fans don’t have to be the only ones placing bets on Super Bowl Sunday. But, if you’re only watching for Lady Gaga’s half time show (and there’s no shame in that!), you still have the chance to win a little money. Sports blogger Jeff Schultz noticed betting pools both online and in Las Vegas casinos putting odds on one very specific aspect of the broadcast: Lady Gaga’s hair color. Gaga has been a blonde in all of the previews she’s shared on Instagram, but fans have placed bets on brown, green, pink, white, blue, and even orange and purple. ...

  • Beyoncé’s Private Moment With Blue Ivy, Jay Z at the Super Bowl
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    Jennifer O'Neill

    Beyoncé’s Private Moment With Blue Ivy, Jay Z at the Super Bowl

    The postgame verdict is in — and even non-sports fans agree that the true winner at Super Bowl 2016 on Sunday was … halftime performer Beyonce. But before she performed, including a live debut of her just-released song, “Formation,” the mother made a point of sharing the experience with the stars in her life: daughter Blue Ivy and husband Jay Z.

  • Super Bowl Beauty: NFL Cheerleaders Break Down Their Game Day Routines
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    Noël Duan

    Super Bowl Beauty: NFL Cheerleaders Break Down Their Game Day Routines

    “You can most definitely get in trouble if you do not come to practice looking your finest,” Danielle Wechsler, New York-based pro cheerleader trainer, told Yahoo Beauty. Lasondra, New England Patriots: For appearances and game day, everyone is required to wear their hair down unless instructed otherwise.

  • 6 Healthy and Delicious Vegetarian Appetizers for Your Super Bowl Sunday Party
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    The Food Gays | Yahoo Food Blogger

    6 Healthy and Delicious Vegetarian Appetizers for Your Super Bowl Sunday Party

    For those who aren’t huge football fans, the most appealing part about Super Bowl Sunday festivities is all the fun and delicious foods that come with it. But if you’re a vegetarian, or just trying to incorporate more veggies in your diet - you probably know all too well that the typical game-day menu includes staples like heavy dips, chili and chicken wings. 

  • Here’s why you should be happy your team isn’t in the Super Bowl
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    Erica Rae Chong

    Here’s why you should be happy your team isn’t in the Super Bowl

    You might want to think twice about heading to that Super Bowl party this weekend. Researchers from Tulane University analyzed the number flu-related deaths over a 35 year period and found that cities with teams in the Super Bowl see an uptick. The study, published in the American Journal of Health Economics, showed that cities whose home teams make it to the Super Bowl had an 18 per cent increase in flu deaths among those over 65 years old, a population who are more vulnerable to serious complication from influenza.

  • Exclusive! The Victoria’s Secret Angels Are the Real Winners of Super Bowl 50
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    Lauren Tuck

    Exclusive! The Victoria’s Secret Angels Are the Real Winners of Super Bowl 50

    The NFL’s championship game might be taking place on Sunday, but the most important matchup of the season doesn’t involve the Carolina Panthers and the Denver Broncos. For the second year in a row, Victoria’s Secret is airing an ad during the Super Bowl in which the Angels — including Adriana Lima, Alessandra Ambrosio, Elsa Hosk, Jasmine Tookes, and Taylor Hill — challenge the Devils in the sexiest battle ever to take place on a football field.  Obviously, thanks to head coach Erin Andrews, fancy lingerie underneath their pads, wings, and being in really good shape (seriously, being a professional model requires stamina — just ask Tom Brady’s wife Gisele Bündchen), the Angels were victorious. Perhaps their touchdowns were a present from Cupid?

  • Gisele Bündchen Instantly Knew Tom Brady Was “The One”
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    Lauren Tuck

    Gisele Bündchen Instantly Knew Tom Brady Was “The One”

    Gisele Bündchen is Tom Brady ’s number one fan. Through wins — Sunday night she was on hand to support and congratulate theSuper Bowl MVP — and losses (who can forget when she came to Tom Brady’s defense following a devastating loss a few years ago). And it seems the supermodel knew from the moment they met she was going to be there for better or worse.  "I knew Tom was the one straightaway,” the 34-year-old told Vogue UK .