In honor of Earth Day, Yahoo Lifestyle is spotlighting Eileen Fisher, a company that champions sustainability, with the goal of being a fashion brand that will last for generations to come.
The super stylish duo are seen donning the floral bedding in a now-viral post that has us wishing our textile skills were this good.
Environmentally responsible fashion brands may be small, but their mission is huge: to change the landscape of fashion toward one that's entirely sustainable.
Yahoo Style speaks with Livia Firth, executive producer of The True Cost, a fashion industry documentary, and founder of The Green Carpet Challenge, which partners with fashion labels to find sustainable ways to produce their garments.
This printed gown is made from 64% organic linen with tulle petticoats made of recycled materials. Last week, H&M released its 2014 sustainability report. Today, it celebrates the launch of its 4th annual Conscious Collection, a capsule collection of clothes made from recycled materials that’s also made for the red carpet. The dictionary defines sustainable as, “the ability to be sustained, supported, upheld, or confirmed.” More specifically, “the quality of not being harmful to the environment or depleting natural resources, and thereby supporting ecological balance.” Well, fashion depends almost entirely upon natural resources, from water to cotton, and then there’s the problem with the word sustained: fashion gets off on change.