Look what we made them do!
NBC’s Sunday Night Football recruited Carson Daly to explain the rules of the game to new fans (aka Swifites) prior to the Chiefs vs. Jets kickoff.
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“We got a call from our friends at NBC sports asking us to put tonight’s story in language that the legions of Swifties would understand,” Daly explained.
With Swift’s “Welcome to New York” playing in the background, the Voice host went on to use the singer’s song titles (or parts of song titles) to explain the upcoming game. He called Travis Kelce and the Kansas City Chiefs the next “Great American Dynasty.” He said the New York Jets have been left with a “Blank Space” since Aaron Rodgers’ ankle injury, but will try to “Shake It Off” as they face the Chiefs. He also name-dropped “Wildest Dreams,” “Fearless,” “Mastermind” and “Style.”
The obsession with Swift didn’t end there. Once the game started, her reactions were televised and a trailer for her upcoming Eras Tour concert film played during a commercial break.
But unlike last week, Swift wasn’t the only A-lister causing a stir. The pop icon entered security with marrieds Ryan Reynolds (Deadpool) and Blake Lively (Gossip Girl), and Reynolds’ X-Men costar Hugh Jackman. She was later photographed hugging singer (and former Girl Meets World star) Sabrina Carpenter, who’s been opening for her on the South American leg of her Eras Tour, and seen in a box with Queer Eye’s Antoni Porowski and Game of Thrones’ Sophie Turner. Succession‘s Jeremy Strong was also in attendance.
It seems Swift has elevated NFL games from mere athletic competition to ultra-chic hangout.
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