“It Wasn’t Me” turns 20: Shaggy looks back on his megahit single, and talks new Super Bowl ad

Shaggy's megahit "It Wasn't Me" was ubiquitous in 2000, you simply could not avoid it. Now, 20 years later, it's coming back thanks to a new Cheetos Super Bowl ad starring the musician, Ashton Kutcher, and Mila Kunis. The singer/songwriter recently spoke with Yahoo Entertainment about the origin of the song and its enduring popularity.

"I got that from Eddie Murphy's 'Raw,'" Shaggy says of the comedian's legendary stand-up special. "He had done this skit where he's talking about it wasn't me. And I just thought it was great. I thought it was very relatable."

While the hook of the song is highly infectious, Shaggy raps his verses in Jamaican patois, which proved harder for an American audience to grasp.

"That's the beauty of the song!" he says. "That'll make you go back and start playing it over and over and over again so that you could get into it."