A 50-Year-Old Said This $14 K-Beauty Serum Left Their Skin Looking “Dewy and Bright”

It’s been purchased more than 30,000 times this month.

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Amazon / InStyle

Amazon / InStyle

In a market oversaturated with beauty products, it can be difficult to tell what’s actually worth purchasing. I find myself constantly overwhelmed by options, especially when it comes to serums. I’ve determined that my favorite products have come to me by word of mouth (whether in person or via TikTok), and one product I cannot stop hearing chatter about is the Beauty of Joseon Glow Serum.

Beauty of Joseon Glow Serum

Amazon

Amazon

The Korean beauty brand has become a staple amongst beauty lovers, and the affordable price point is just the cherry on top. In fact, the brand’s Glow Serum is 15 percent off, bringing the price down to just $14. But what makes this serum stand out from the others? Considering that the serum had more than 30,000 purchases on Amazon this past month, it’s clear there’s something special about the 2.4-ounce product.

For starters, the glow-boosting and exfoliating serum is made with a combination of propolis and niacinamide that helps to even skin tone and prevent signs of aging. The ingredients blend also helps control oil, cleanses pores, and soothes skin.

Amazon shoppers have raved about the product's capabilities, leaving it with over 3,000 five-star ratings. One reviewer dubbed it a “must-have,” writing that the consistency isn’t “sticky or slimy.” Another shopper said they’ve only used the product for about a week, but wrote that it “already has been fading dark marks.” A customer also highlighted the product's hydrating abilities, saying they looked like they “had just walked out of a $200 Hydrafacial” after using it. What more could you ask for? Meanwhile, a 50-year-old shopper said that the serum has changed the texture of their skin, adding that it leaves skin “dewy and bright.”

Don’t miss your chance to shop the Beauty of Joseon Glow Serum while it’s on sale. While you’re at it, take a look at these other best-selling serums at Amazon.

Cosrx Snail Mucin Power Repairing Essence Serum

Amazon

Amazon

TruSkin Vitamin C Serum

Amazon

Amazon

Anua Niacinamide+Tranexamic Acid Serum

Amazon

Amazon

CeraVe Resurfacing Retonil Serum

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