Applebee's Date Night Pass 2025: How to sign up for deal that sold out in seconds last year

Need a last-minute Valentine's Day gift? Applebee's might have a solution.

The American restaurant chain announced last week that its highly coveted Date Night Passes, which sold out in seconds last year, were once again available for purchase.

Applebee's is "celebrating date night" for the second year in a row with the release of the "exclusive" Date Night Pass, giving Club Applebee’s rewards members the opportunity to purchase it for $100 through a random drawing this year.

Those interested in snagging the Applebee's Date Night Pass (2025 version) have until Wednesday, Feb. 12 at 11:59 p.m. ET to register for the drawing. Recipients will be notified by Valentine's Day if they were randomly selected.

The 3,000 lucky Club Applebee’s members who are selected can purchase the pass to get $50 off food and non-alcoholic beverages once a month at any participating restaurant location across the country from March 2025 through February 2026.

“We don’t just make meals for our guests, we make memories. From first dates to birthdays, anniversaries, and everything in between, there’s always an occasion to celebrate at Applebee’s,” Joel Yashinsky, an Applebee's marketing executive, said in a statement. “Our exclusive Date Night Pass is the perfect way to keep the celebrations going every month over the course of the year with an incredible value."

Here's how to sign up to purchase the Applebee's Date Night Pass, including the drawing deadline.

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When is the deadline to register? Here's how to get an 'Applebee's Date Night Pass'

An Applebee's restaurant in Chicago, Illinois as seen Aug. 10, 2017.
An Applebee's restaurant in Chicago, Illinois as seen Aug. 10, 2017.

The drawing will be open to anyone who signs up to be a Club Applebee's rewards member, but ultimately only 3,000 people will have the chance to purchase the highly coveted pass for $100.

Club Applebee's rewards members have until Wednesday, Feb. 12 at 11:59 p.m. ET to enter the drawing. Recipients will receive an email from Applebee's on Valentine's Day, Feb. 14, notifying them that they've been randomly selected to purchase the pass for $100.

Those who don't make the deadline can enter Applebee's social media sweepstakes to win the "ultimate" date night experience at any Applebee's location of their choosing by using #ApplebeesDateNightChallenge and #Sweepstakes in their posts starting March 1.

Twelve monthly winners will also be randomly selected to receive a $100 gift card for their next Applebee’s date night.

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Applebee's 'Date Night Pass' explained

Applebee's "Date Night Pass" gives customers an up to $50 on food and non-alcoholic beverages at any participating restaurant location once a month for a year for either dine-in or to-orders.

The "Date Night Pass" is redeemable for 12 visits between March 1, 2025, through Feb. 28, 2026.

This article originally appeared on USA TODAY: Applebee's Date Night Pass 2025: Registration deadline, how to sign up