‘Red Thong In Divorce Court’: The days of simple nail polish names are over

Sheryl Nadler
Shine On
May 24, 2012

Are you ready to wear a Red Thong In Divorce Court or would you rather Lemonade Stand By Your Man? If you're heading to your local salon for a pedicure, you could possibly do both.

Gone are the days when you might have plucked a nail polish simply titled "hot pink" or "moss green" from the salon nail polish rack. The Independent reports that in order to compete in a polish-saturated market, cosmetics companies have been getting increasingly more creative with the names they give to new nail polish shades.

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Nail polish heavyweight OPI is famous for its wacky and sometimes controversial names like Iris I Was Thinner and Miso Happy With This Colour. The Independent says the giant polish company looked to Germany for inspiration when naming shades from its autumn/winter 2012 collection.

"'It takes six people eight hours to name 12 shades,' says Suzi Weiss Fischmann, OPI's creative director. "For this we sat in a room and ate German food to get inspired."

As a matter of fact so much attention has been paid to the names of nail polish shades, at least one blogger has devoted an entire site to it.

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The blog, aptly titled Stupid Nail Polish Names, keeps a running list of … well … stupid nail polish names. Ranking up there with the aforementioned monikers? Dick Weed; Jizz, 12 Inch Gang Bang and I have a Herring Problem.

Blogger Panderbear had this to say about "Dick Weed; Jizz":

"Before you named this little number 'Jizz'... you probably should have considered how wearers are going to have to respond when someone asks them 'What's on your nails?'

Watch the video below about how Target has created a new line of GLBT pride T-shirts.

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