'Three beauties': Fans are losing it over Christie Brinkley's new mother-daughter denim campaign

·Shopping Editor
·3 min read

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Christie Brinkley stars alongside her daughters in a new NYDJ denim campaign. Images via Getty, NYDJ.
Christie Brinkley stars alongside her daughters in a new NYDJ denim campaign. Images via Getty, NYDJ.

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They say that good genes run in the family, and in the case of supermodel Christie Brinkley, so do good jeans.

The 67-year-old stunner is the latest star of denim brand NYDJ’s newest campaign, which also features the model's two daughters, Alexa Ray Joel, 35, and Sailor Lee Brinkley-Cook, 22.

“I’m thrilled to kick off the 2021 ‘Foundations’ campaign with NYDJ, celebrating the powerful bonds between women,” Brinkley shared in an Instagram post on Mother’s Day. “This campaign shares how our mother daughter relationship has strengthened who we are as women.”

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In addition to tapping Brinkley and her daughters to star in the campaign, NYDJ is encouraging shoppers to nominate their own foundational relationships by submitting their photos for a chance to be featured in the Foundations campaign later this year. Additionally, for each nomination received, NYDJ is donating an article of clothing to a non-profit partner.

ALSO SEE: Sailor Brinkley-Cook shares inspirational message after 'dark' mental health period: 'This is your sign to keep going'

The brand is a favourite of stars like Oprah Winfrey, who once told InStyle, “NYDJ fits my curves perfectly. These jeans make me look and feel one size smaller.”

Their denim not only helps to provide an exceptionally comfortable fit, but it also features slimming and lifting technology for a smooth look. Available to shop in sizes 00 to 28, it’s easy to find your own perfectly-fitting pair of jeans.

Marilyn Straight Jeans

Marilyn Straight Jeans. Image via NYDJ.
Marilyn Straight Jeans. Image via NYDJ.

SHOP IT: NYDJ, $89 (originally $119)

Brinkley’s 698,000 followers were quick to react to the newest campaign, and praised the mother-daughter trio's stunning image in the comments.

According to fans, the “three beauties” looked nothing short of “fabulous” in the shot.

“This campaign is on fire, I am seeing it everywhere! Happy Mother’s Day to you, Lady CB,” commented one follower.

“This makes me want to go out and buy some jeans today!” added another.

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If you’re also in the market for a new pair of jeans, now is the time to take advantage of NYDJ’s Friends and Family sale. Running through May 11, shoppers can enjoy 25 per cent off of select styles when you use the code FRIENDS at checkout.

Shop some of our top sale picks below!

Slim Bootcut Ankle Jeans

Slim Bootcut Ankle Jeans. Image via NYDJ.
Slim Bootcut Ankle Jeans. Image via NYDJ.

SHOP IT: NYDJ, $89 (originally $119)

Ami Skinny Jeans

Ami Skinny Jeans. Image via NYDJ.
Ami Skinny Jeans. Image via NYDJ.

SHOP IT: NYDJ, $89 (originally $119)

Teresa Trouser Ankle Jeans In Plus Size

Teresa Trouser Ankle Jeans In Plus Size. Image via NYDJ.
Teresa Trouser Ankle Jeans In Plus Size. Image via NYDJ.

SHOP IT: NYDJ, $97 (originally $129)

Barbara Bootcut Jeans

Barbara Bootcut Jeans. Image via NYDJ.
Barbara Bootcut Jeans. Image via NYDJ.

SHOP IT: NYDJ, $104 (originally $139)

Easy Fit Skinny Jeans

Easy Fit Skinny Jeans. Image via NYDJ.
Easy Fit Skinny Jeans. Image via NYDJ.

SHOP IT: NYDJ, $82 (originally $109)

Marilyn Straight Jeans In Plus Size

Marilyn Straight Jeans In Plus Size. Image via NYDJ.
Marilyn Straight Jeans In Plus Size. Image via NYDJ.

SHOP IT: NYDJ, $89 (originally $119)

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