Giorgio Armani Unveils New Privé High Jewelry Collection
ARMANI’S HIGH JEWELRY: Giorgio Armani has unveiled his latest Privé haute joaillerie collection, marked by geometric lines, and an invisible setting, which creates surprising pavé motifs, emphasizing the color and radiance of the gems.
The collection comprises three monochrome series: blue, with sapphires and diamonds paired with white gold; green, with tsavorites and diamonds paired with yellow gold, and red, with rubies and diamonds paired with rose gold.
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Each series is composed of round lobe and pendant earrings, a necklace with a removable pendant, a bracelet, a ring and a brooch.
The Giorgio Armani Privé Haute Joaillerie collection was previewed on Dec. 9 at the Palace Hotel St. Moritz during the designer’s Neve event dedicated to his apres-ski casualwear. It is available until Dec. 27 at the Giorgio Armani boutique in Zurich. From Dec. 27 to Jan. 8 it will be carried by the Giorgio Armani boutique in Saint Moritz before arriving at the Armani Privé boutique and atelier in Paris for haute couture week from Jan. 18 to 30. It will be available in Milan at the end of January.
Armani first introduced his Privé high jewelry collection in the spring of 2019. At the time the designer said it was “an expression of pure creativity,” with no price or design restrictions, in sync with his couture creations.
“The only challenge is to make it fulfill its promise,” Armani continued. “But that is the challenge in everything I do — how to bring a creative idea to fruition so that it stays true to the original concept,” he said then.
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