'Hairgurt' and other edibles making their way into your shower

When I was little, I remember my grandmother telling me that if I wanted shiny, healthy hair, I should crack and egg on my head each morning in the shower. It drove my mom crazy. Not only did she end up picking out the bits of shell that inevitably got stuck to the bottom of the tub, but during this trial she had to deal with the faint sulphur odour that followed me wherever I went — not to mention the missing eggs in the fridge! But my grandma was right, my hair did look shiner and healthier. And as I got older I realized that eggs weren’t the only food that was good for your hair.

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Recently, Hairgurt came across my desk. A new line of shampoos and hair masques from Project Beauty that are inspired by yogurt. Each product is formulated with yogurt protein, prebiotics, quinoa and a botanical oil blend made up of hazel seed, sweet almond, macadamia seed, mango seed, pomegranate and raspberry seed oils. The masques in particular looks like actual yogurt, packaged in a small tub with a thick, Greek yogurt-like consistency.

I tried this out for a couple days and have to say my hair felt (and smelled) great! It was noticeably softer, less frizzy and even had a bit of a soft wave to it — I tried out the curl perfecting line even though my hair is pretty straight. I also appreciated that the formula was free of sulphates, parabens, colour or harsh salts.

Looking at my shower, I laughed to myself noticing that the hairgurt had joined a number of other food-themed products already in there, including Nexxus Therappe & Humectress replenishing system with caviar complex and Garnier Fructis Triple Nutrition “Butter Cream” Curl Nourish Leave-in. It was like a mini food revolution happening right there in my bathroom.

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Now you might be asking yourself, why bother buying products infused with food instead of just using the straight up real deal? The problem often has to do with logistics, mess and smell — remember those messy shells and smell from my egg mask? Also, while a tub of Liberté will have all of the good yogurt proteins in it, it won’t have the other washing components necessary to clean your hair while it’s nourishing. These products give you the best of both worlds.

What do you think of the food revolution happening in hair care? Let us know your thoughts by tweeting to @YahooStyleCA.