Lugano Spotlights Philanthropic Clients in New Campaign
Lugano is putting their clients center stage in their latest campaign.
On the eve of their 20th anniversary, Lugano has launched "Simply One of a Kind," a campaign celebrating the high jewelry house's most notable clients whose values and accomplishments align with the brand's ethos, which is centered around philanthropy and community.
Photographed by renowned portrait photographer Platon, the influential figures starring in the new campaign include art collector Jane Holzer, BET co-founder Sheila Johnson, and philanthropist and equestrian Georgina Bloomberg, all wearing one-of-a-kind Lugano pieces.
Holzer, who is known as an Andy Warhol muse, is being recognized for her philanthropic efforts, particularly her contributions to the Norton Museum of Art and local real estate; Johnson, a longtime equestrian and advocate for community initiatives, is being honored for her role with the Aspen Institute; and Bloomberg's dedicated work with animal welfare and social impact is being highlighted.
For the campaign, Holzer wore a Lugano Emerald & White Diamond Chain Necklace featuring over 48 carats of emeralds complemented by nearly 33 carats of diamonds, set in 18K white gold, while Bloomberg donned a Lugano Vivid Blue Cushion Ring which boasts a 2.63-carat cushion cut vivid blue diamond and over 3 carats of diamonds, set in 18K white gold and blue titanium.
"It was a true privilege to showcase the extraordinary yet humble qualities of our clients," Moti Ferder, CEO and cofounder of Lugano, said in a statement. "At Lugano, we value community above all, and the opportunity to highlight the shared values we have with these remarkable change makers was incredibly rewarding,"
Ferder continued, "Our jewelry is as unique as the individuals who wear it, distinguished by exceptional craftsmanship and visual impact. Lugano is dedicated to making a meaningful difference in the world, and both our pieces and our clients are truly one of a kind."
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