Meghan Markle Shares A Rare Photo With Daughter Lilibet For Her New Brand Launch
Meghan Markle has officially launched As Ever, the new iteration of her lifestyle brand, and with it, she shared a rare look at her 3-year-old daughter, Lilibet. A newly released image on the brand’s website shows Meghan and Lilibet holding hands and walking together through a sunlit green field, with tall trees and the ocean visible in the background.
The photo, which captures a candid moment between the mother-daughter duo, features Meghan and Lilibet dressed in flowing white outfits. The peaceful outdoor setting aligns with the relaxed, nature-focused aesthetic that As Ever seems to embrace. 'As Ever essentially means as it’s always been, and if you’ve followed me since 2014 with The Tig, you know I’ve always loved cooking and crafting and gardening—this is what I do,' Markle shared in a video announcement.
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The news marks a shift for the company, which was originally named American Riviera Orchard when Markle teased it last year. As she shared the news of the rebrand in an Instagram video on February 18, the Duchess of Sussex explained, 'Last year, I had thought, "American Riviera, that sounds like such a great name. It’s my neighborhood, it’s a nickname for Santa Barbara." But it limited me to things that were just manufactured and grown in this area.'
The photo with Lilibet is the latest glimpse Markle has shared into her life with Prince Harry and their family. Just days earlier, she posted a Valentine’s Day video on her Instagram Story featuring both Lilibet and her older brother Archie as they decorated festive, red bagels together. In the clip, Meghan was seen helping her daughter and cut strawberries into heart shapes, while Archie made an appearance near the end.
As Ever’s launch coincides with Meghan’s upcoming Netflix series, With Love, Meghan, which is set to premiere on March 4. While details about the brand’s future offerings remain sparse, Markle has hinted at a focus on food, gardening, and lifestyle products. By incorporating personal moments, like the photo with Lilibet, into the brand’s launch, Markle could be blending her business ventures with her private life in a way she hasn’t done before.
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