Must Read: Troye Sivan is Rabanne's First Global Makeup Ambassador, 'Vogue' Announces 'Inventing the Runway' Exhibit in London
Photo: Courtesy of Rabanne
These are the stories making headlines in fashion on Monday.
Troye Sivan is Rabanne's first global makeup ambassador
Troye Sivan will kick off Rabanne's "Nudes" campaign as its first global makeup ambassador and the face of its new Fresh Touch Foundation. Sivan has worn Rabanne in his music videos and for other important moments in his career. Most recently, the two-time Grammy nominee added two custom looks by Creative Director Julien Dossena into his wardrobe for his upcoming Sweat tour with Charli XCX. {Fashionista inbox}
Photo: Courtesy of Vogue and Lightroom
Vogue announces "Inventing the Runway" exhibit in London
"Inventing the Runway" will be open from Oct. 25, 2024 through March 30, 2025 at Lightroom, an art center in London. The immersive exhibit will utilize Vogue's archives to explore the history of the runway show, dating back to the early 20th century. Combining video, animation and an original music score, it aims to illustrate how fashion shows can reflect culture through the eyes of their creators. It will include contributions by more than 40 revolutionary designers and houses, from Alexander McQueen to Chanel to Vivienne Westwood. {Fashionista inbox}
Photo: Courtesy of Erewon and Ugg
Ugg collaborated with Erewhon
Ugg and Los Angeles grocery chain Erewhon have partnered to release a limited-edition shoe and cold-pressed drink in celebration of an Ugg fan favorite, the Tazz clog, launching in the color mustard seed (on July 10 at 9 a.m. PT). Tattoo artist JonBoy designed a custom version pictured above, which customers can enter to win. The shoe shares its color with the the Tazz Tonic, a beverage containing banana, peanut butter, maple, tahini, lucuma and collagen. {Fashionista inbox}
Catbird is expanding across America
Williamsburg-founded jewelry brand Catbird plans to open 10 new retail locations by 2026, adding to its locations in New York City, Boston, Los Angeles and Washington, DC. It announced plans to open stores in San Francisco, Atlanta, Chicago and seven other to-be-announced cities within the next two years. {The New York Times/paywalled}
Photo: Courtesy of Louis Vuitton
Pusha T named Louis Vuitton ambassador
Pusha T, longtime friend and collaborator of Louis Vuitton Men's Creative Director Pharrell Williams, is Louis Vuitton's newest house ambassador. The rapper's appointment emphasizes Louis Vuitton's ongoing mission to bring diverse storytelling to the menswear landscape. {Fashionista inbox}
A deep dive into Abercrombie & Fitch's highly successful revamp
In recent years, the formerly "preppy, testosterone-driven" brand reinvented itself and became a go-to source of undefinable, just-trendy-enough pieces, ranging from wedding guest dresses to faux-vintage tees. Abercrombie & Fitch sales reached $2.2 billion last year — higher than in its early-aughts heyday. Its successful makeover now serves as an industry case study, according to The Cut's Chantal Fernandez, who took a deep dive into the company's evolution and current operations. {The Cut}
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