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Pamela Anderson rocks chic, sharp suits in new Aritzia campaign

The Canadian actress and model invited Aritzia to her home in Ladysmith, B.C. for the brand's latest campaign.

Pamela Anderson is giving a glimpse into her rustic life in British Columbia. (Photo by Michael Tran/AFP via Getty Images)
Pamela Anderson is giving a glimpse into her rustic life in British Columbia. (Photo by Michael Tran/AFP via Getty Images)

Pamela Anderson is bridging the gap between fashion and the outdoors.

The Canadian actress, 56, is the feature star of Aritzia's fall 2023 campaign for its Babaton collection, where she welcomed the team to her home in Ladysmith, B.C. on Vancouver Island.

"Over the course of two bright blue days, Pam exchanged her at-home uniform of gardening boots and jeans for pieces from the Babaton Fall '23 Collection," Aritzia noted on its website. "Was she overdressed for the beach? Of course. But the thing about Pam is, she doesn't subscribe to norms. Because she's Pam — a woman who does what she loves, whether that means building a garden the size of a city block (you should see it) or mowing the lawn in a full suit."

The campaign features the "Baywatch" star wearing chic blazers and sharp skirts as she performs various landscaping tasks around her rural property south of Nanaimo, B.C.

It kicks off with a clip of Anderson rocking a relaxed single-breasted grey blazer, a white T-shirt, a high-waisted striped dark grey pencil skirt and black heels while watering her lawn.

"You know, I am good enough, I am beautiful, I'm worthy," she said in that video. "I always think something great is around every corner."

The "Love, Pamela" memoirist also wore a relaxed double-breasted grey blazer, a white T-shirt, black heels and a grey mini skirt as she pushed a wheelbarrow in the woods.

She also rocked a navy sleeveless midi dress while in her garden, a striped black suit and a long-sleeve white T-shirt along a rocky beach, a black vegan leather trench coat with a clear umbrella and a black hourglass blazer on a boardwalk.

"I thought it was a great juxtaposition, because this is my office," she told Elle. "They loved the idea, and said, 'We'll come to you.' And I said, 'Well, it's going to be kind of rustic.’

"It could have been a disaster. I thought, 'Oh my God, it's just going to be this invasion.' But it was so easy, a real pleasure."

Anderson also told Elle she was glad to work with a brand from her home province, and that being thrown into the fashion world is still new for her.

"We're two Canadian brands colliding," she joked. "When I was younger, I never thought that I would be in any campaigns, especially really recognizable ones. I always felt like I was an outsider, a little bit rebellious. So I'm laughing to myself, going, 'Wow, I feel really in the zone and accepted by my peers lately.'"

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