Pinterest's autumn 2024 home trends revealed
The desire to create a calm and tranquil living space is the biggest theme to emerge from Pinterest’s Autumn 2024 Trend Report, with searches for serene hues (blues and greens) and Japanese interiors on the rise.
Here's what's trending on Pinterest in the interior world...
Serene hues
Our love affair with green is everlasting. This versatile, nature-inspired shade connects us to the outside world and has the ability to calm and soothe, making it the perfect hue to use in the home. Another nature-inspired colour, blue, is well-loved for its versatility and universal appeal. Light shades are tranquil and serene, while darker hues can add depth to make a space feel cosy and welcoming.
On Pinterest, searches for green home decor has surged by a massive 2,670 per cent year-on-year, followed by searches for sage and blue colour palettes.
Green home decor +2670 per cent
Sage and blue colour palette +570 per cent
Dark green bathroom +350 per cent
Moody purple bedroom +350 per cent
Green home offices +260 per cent
Forest green house +220 per cent
Seafoam +200 per cent
Blue and cream bedroom +200 per cent
Dusty blue bathroom +120 per cent
Serene colour palette +110 per cent
Lavender room aesthetic 110 per cent
Harmonious Japanese style
While Japandi, an aesthetic that blends two global leaders in minimalism (Japan and Scandinavia), continues to influence interiors, it's in fact Japanese style that has emerged as the frontrunner, according to new search data on the visual discovery platform.
Japanese interiors are inviting and timeless, with designs centred around slow living, comfort and wellbeing. There’s a natural warmth, with a focus on organic, nature-inspired colours and materials. Shapes and lines are clean and minimal, with simple, low furniture that is both functional and calming. Think wood, glass, ceramic, natural stones and soft rich fabrics with neutral colours. Japan’s philosophy of 'wabi sabi' also echoes a deep appreciation for simplicity.
On Pinterest, searches for ‘Japanese vintage art’ has increased by 270 per cent year-on-year, followed by Japanese futon bedroom and Zen bathroom.
Japanese vintage art +270 per cent
Japanese futon bedroom +245 per cent
Zen bathroom +200 per cent
Zen kitchen +160 per cent
Japanese living room design +135 per cent
Japanese zen garden +120 per cent
Japanese exterior +60 per cent
Japanese furniture +60 per cent
Cosy corners
We're always looking for ways to make the most out of every small space (including nooks and unused corners). The word 'cosy' is also an unsurprising buzzword for this time of year, as we look to hunker down as the temperature drops.
Aided by lighting, floral accessories and houseplants, Pinterest's search results show a yearning for cosy corners and creating little pockets of joy in the home.
Cosy sunroom +930 per cent
Air purifying plants +850 per cent
Candle bouquet +720 per cent (flower candles)
Dreamy artwork +680 per cent
Floral room aesthetic +370 per cent
Dreamy room +255 per cent
Cosy lighting +200 per cent
Cosy reading room +140 per cent
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