Ritz Settled the Debate: This Is Why the Edges Are Scalloped
How did we not think of this?
As a vehicle for all sorts of dips, cheeses, and small bites, Ritz crackers are arguably one of the most well-known and most versatile crackers on the market. In fact, by some polls, Ritz is America's favorite snack brand. But the brand shocked consumers recently revealing a little known fact about the iconic snack.
In a video posted to its TikTok account, Ritz revealed that the ridged edges were more than just aesthetically pleasing or tasty. The video shows the cracker being used to perforate a slice of Swiss cheese and make a cute bite sized sandwich. Turns out the cracker doubles as a cutting implement!
Why Ritz Crackers Have Ridged Edges
Nabisco originally introduced Ritz crackers to the market in 1934 in direct competition with a similar cracker sold by its biggest competitor at the time, Sunshine Biscuits. Marketed as “a bite of the good life,” the buttery bites were meant to feel like a little luxury during the Great Depression rationing.
Now, Ritz eventually admitted in the comments of the aforementioned video that the cracker-turned-knife explanation was indeed made up. The cracker itself doesn’t really cut, but it does create an indentation that can then be used to divide up portions for snacking.
Will a Ritz cracker replace cheese knives on your next charcuterie board? Probably not, but it will be there for you during a late night snack when you don’t want to wash any utensils. I know I will be reaching for a cracker for all of my girl dinner needs.
Read the original article on All Recipes.