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Samsung's new 98-inch Crystal UHD TV is now available

The $4,000 model uses AI to optimize picture quality.

Samsung

It's been a few months since we've heard any details about Samsung's latest 98-inch TV, which we learned about back at CES in January. Now, the company has offered up more information about the 98" Class Crystal UHD (DU9000), which is available starting today for $4,000 from its own webstore and select retailers.

Samsung previously revealed that this model uses an AI-powered feature to optimize picture quality for the larger screen. Typically, as screens get bigger so do their pixels. However, with Supersize Picture Enhancer (which the company's other current 98-inch models boast), Samsung says it can increase sharpness and reduce visible noise to ensure there's no pixel distortion.

Other features of the DU9000 include 4K upscaling, PurColor (which adds another layer of image processing to improve the picture quality) and HDR. The Motion Xcelerator function and a refresh rate of up to 120Hz should help ensure smooth gameplay — you'll be able to stream games from the likes of Xbox Cloud Gaming and Amazon Luna through the Gaming Hub. Other gaming features include AI Auto Game Mode, Mini Map Auto Detection and Virtual Aim Point.

If you're wary that a 98-inch TV might be too much screen for your small living room, Samsung doesn't want you to worry about that. The company claims that the recommended viewing distance for a 98-inch TV is between six and 12 feet. The DU9000 joins other 98-inch TVs in Samsung's portfolio, including ones with Neo QLED 8K, Neo QLED 4K and QLED 4K panels.