T&C Culture Watch: All the Elite Skiers Will Be in Austria This Month

watch on a persons wrist holding skiing poles
Why All the Elite Skiers Are in Austria This Month Allie Holloway


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Where are we going?

Skiing in the Alps may not be what it used to be—though try telling that to the elite ­racers who will be schussing down the pistes of Saalbach, Austria, in the FIS Alpine World Ski Championships (February 4–16), a ­bi­ennial event second in importance only to the Olympics. Salzburg is nearby; stay at the new Rosewood Schloss Fuschl to be spoiled like a Habsburg.


What are we wearing?

Precision timekeeping has been in the Lon­gines DNA since 1878, when the company introduced a chronograph so good it became indispensable for sporting events. In 1913 the brand put that mechanism in a wristwatch for the first time. That focus on accuracy extends to the entire Longines fleet, including the Conquest, a house classic since 1954. Yes, you can trust it to get you to gold.


Above: Longines Conquest watch ($1,975); Fusalp Virginie sweater ($540) and Celia Diam ski pants ($1,060); Volkl Phantastick ski poles ($60), volkl.com

This story appears in the February 2025 issue of Town & Country.

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