Teen Gifts Every Girl at His High School a Rose on Valentine's Day. 3 Years Later, His Brother Does It Again (Exclusive)

A proud mom is showing off a kind gesture that's now become a family tradition.

It all started in 2022, when Kristin Palmer's son Kason needed a senior project to complete. The mom and son sat down together and came up with the idea to gift each of the girls in his school a rose to celebrate Valentine's Day.

"The holiday is hard for most girls. A small percentage gets something and the rest sit quietly smiling and acting excited for them," the mom of three tells PEOPLE.

"Some even stay home from school that day. I remembered what it was like. So we looked into bulk flowers and how many we would need to get for the whole senior class. The number wasn’t very high so that turned into getting a rose for every girl in the high school."

"It was just sad seeing the popular girls always getting flowers and stuff on Valentine's Day and seeing other girls look at them and look so sad," Kason adds. "So I thought, 'Why not give every girl in school a rose on Valentine’s Day?' "

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Fast-forward three years and Kristin's second son, Kash, decided to take on the same sweet task.

"I wanted to make sure every girl felt loved for Valentine’s Day because I know it’s hard on some girls," Kash tells PEOPLE.

Kash kept his word, even when he injured his ACL dirt biking just one week before Valentine's Day.

"I told him he could just cancel the flowers. He still wanted to [do it], brace and all," his mom shares. "There are 281 girls at Snake River High School in Blackfoot, Idaho. We ordered 300 [flowers]."

The challenge came in keeping the roses in perfect shape until Thursday, the last day of their school week, when they would be handed out.

"We got the roses bulk in boxes Tuesday night in bundles of 25. With the help their parents and grandparents, the boys pulled leaves and thorns off each rose, then put each one into a sleeve and tied a ribbon on it," Kristin explains.

"They had to be stored in the garage with a heater keeping them at the perfect temperature because it was below freezing outside," she adds. "Two nights in the garage, then off to the school Thursday morning."

With the help of younger brother Brayke and a few friends, the boys dressed up in suit coats and cowboy hats to deliver the flowers around school. Kristin's video of the moment went viral, getting more than 1.7 million likes to date.

"It's the sweetest thing because the boys are just as excited delivering them. They laugh and joke with each other," the proud mom says.

"At first they don’t know what to think but it’s the best feeling ever seeing them walking down the halls afterwards and smiling looking at them," Kash says of the young women at school.

The gesture is appreciated by the the greater community, too, as evidenced by one of several texts Kristin received about her sons' kindness.

"I got a text from one mom that truly warmed my heart. I got texts throughout the day from other moms, too, as well as messages and comments on social media about what it meant to their girls," she says.

For Kristin and her boys, "If it meant something to one girl it was worth it. That's what the boys and I talked about. Making the girls feel like they are enough."

"I loved doing this because even if it was the only time they ever get something, they’ll remember it forever and tell people about it for years," says Brayke. "I’m just trying to spread kindness and love in a world full of hate."

Next year, Brayke will be a senior and hopes to carry on the tradition, before passing the torch to other young men who are up for the challenge.

"We have a couple prospects in mind," Kristin says.

But, adds Brayke, "It doesn’t have to be a rose, it could just be a simple hello or smile that could turn somebody’s day around."

Read the original article on People