Too Faced’s New Brown Mascara Is The Secret to Faking a Lash Lift
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With the current resurgence of '90s beauty and its affinity for all shades of chocolate, taupe, and coffee, it's no surprise that we're seeing a renaissance of some of the decades's key products–including brown mascara.
Better Than Sex Volumizing Mascara
$28.00
toofaced.com
Brown mascara has taken TikTok by storm as a one-way ticket to thicker, fuller lashes without looking overdone or spidery. One of the most popular mascaras, the hyperbolic Better Than Sex by Too Faced, is getting in on the trend. The brand's latest launch is a revamp of the best-selling mascara, but this time, in a luscious Chocolate shade that’s perfect for no-makeup makeup days.
When Too Faced launched the Better Than Sex mascara launched in 2013, it shook the mascara world. It created a new standard for mascaras that gave lashes a lift without clumps. The new shade is not much different: It still boasts the original fluffy hourglass shaped-brush that lengthens and curls lashes for a voluminous effect with zero clumping. Plus, the formula contains a polymer that creates a film on lashes to keep a curl in place all day, while peptides condition lashes.
When it comes to the chocolate color, while some brown mascaras can appear muddy, Better Than Sex Chocolate has warm undertones that subtly enhance existing lashes and brighten the eye area. Even the tube comes in a rich cocoa color. If you have naturally light lashes and brows, brown mascara is a less harsh alternative than black. We also love to wear this on just our bottom lashes, with our regular black mascara on top lashes, to add natural-looking definition. Or simply swap this new mascara one for one with your current favorite for a soft, everyday kind of glam.
Too Faced Better Than Sex Volumizing Chocolate is available now for $28 at toofaced.com.
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