5 body-positive lingerie brands you need in your life

By now you’ve probably heard about “Girls” co-stars Lena Dunham and Jemima Kirke appearing in a new set of ads for Lonely, a New Zealand lingerie brand. The reason these images are receiving so much attention? Dunham and Kirke’s images lack the usual Photoshop of your run-of-the-mill lingerie campaign – yep, they’re unretouched. And instead of making the actresses look flawless, they shots instead celebrate their real bodies.

These photos are part of the Lonely Girls campaign. The campaign celebrates women’s bodies through lingerie that inspires and empowers those who wear it.

The Lonely Girls campaign isn’t the first of its kind - but we can all use the reminder to practice our own form of body positivity. Here  a few other brands that are helping us do this through proudly celebrating the female body - no Photoshop required.

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