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Jennifer Lopez's 'game-changer' anti-aging serum is 50% off — but only until midnight

Today only, Sephora Canada shoppers can save 50 per cent on the entire JLo Beauty collection.

split screen of jennifer lopez with white towel wrapped around hair and bath towel holding $98 CAD/$79 USD JLo Beauty serum
Jennifer Lopez says she sees a "profound" difference in her skin when she uses this JLo Beauty anti-aging serum (photos via Jennifer Lopez/Instagram).

If we had to turn to one celebrity for beauty advice, it might be Jennifer Lopez (although Christie Brinkley is a very close second). Whether it's a blessing of genetics, the hard work of dermatologists, or it really is olive oil, the 54-year-old has seemingly cracked the code to eternal youth. Chief among J.Lo's beauty essentials is the singer's namesake serum from her JLo Beauty line. That Jlo Glow Brightening & Firming Serum, which Lopez has described as a skincare "game-changer," is formulated with niacinamide and peptides to help firm and brighten the skin.

Quick Overview
  • JLo Beauty That Jlo Glow Brightening & Firming Serum

    $54$107
    Save $53
  • JLo Beauty That Blockbuster Cream with Hyaluronic Acid

    $40$80
    Save $40
  • JLo Beauty Brighten. Tighten. Hydrate. 3-Piece Set

    $44$87
    Save $43
  • JLo Beauty Smooth + Seduce Contouring Body Cream with Caffeine

    $41$82
    Save $41
  • JLo Beauty That Overnight Hustle AHA + BHA Resurfacer

    $39$78
    Save $39
  • JLo Beauty That Fresh Take Eye Cream with Peptides

    $33$66
    Save $33
  • JLo Beauty Tighten + Tease Resurfacing Body Serum with AHAs

    $41$82
    Save $41
  • JLo Beauty That Limitless Glow Sheet Mask

    $33$66
    Save $33
  • JLo Beauty Firm + Flaunt Targeted Booty Balm

    $44$88
    Save $44
See 4 more

For those eager to try the serum or anything else from the JLo Beauty line, now is the time to shop. Until midnight tonight (Jan. 6), Sephora shoppers can save 50 per cent on all JLo Beauty products, including the star's coveted serum. To shop the limited-time sale and upgrade your skincare cabinet for the New Year, check out the deals below.

That Jlo Glow Brightening & Firming Serum

Sephora shoppers can save up to 50 per cent on JLo Beauty.

$54 at Sephora

In a 2023 Instagram Reel, the "Marry Me" star calls the anti-aging serum a "game-changer."

Lopez, fresh from the shower, says she sees a "profound" difference in her skin whenever she uses the glow serum.

The "difference in my skin is so profound when I'm using it and when I'm not," a fresh-faced J.Lo tells the camera. "If you haven't tried That JLo Glow yet, you need to. That with our moisturizer, in the evenings, in the night — and our sunscreen during the day is just a game-changer."

Lopez furthers her advice in the Instagram caption, telling fans that "consistency is key" and hails That JLo Glow serum as her "glow-to ride or die."

A mega-rich gel serum designed to brighten, tighten and lift the skin, the JLo Beauty Serum provides all-day hydration and is great for anti-aging, as it targets fine lines and wrinkles.

'My skin literally glows'

Earning an average rating of 4.1 out of five from Sephora shoppers, reviewers call the JLo beauty product the "holy grail of serums."

The face serum "does some heavy lifting," writes one shopper. "It balances out my skin tones and removes redness."

"This serum is one of the best I have ever used," echoes another. "My skin literally glows and is bright every time I use it."

JLo Beauty That Jlo Glow Brightening & Firming Serum with Niacinamide (Photo via Sephora)
JLo Beauty That Jlo Glow Brightening & Firming Serum with Niacinamide (Photo via Sephora)

$54 $107 at Sephora

The serum is a "chef's kiss for me," praises a third reviewer. "I have dry skin, and it makes my face feel and look great. Treat yourself to this product and you won't regret it," they write.

While the celebrity-backed serum has earned hundreds of five-star reviews, some note it "doesn't mix well" with other skincare products and "only works well when used alone."

"[I] experience piling with my foundation and it never sits right," according to one Sephora shopper.

Based on a clinical study, 91 per cent of participants noted an improvement in the look of their skin's firmness and elasticity, and 100 per cent agreed it improved skin hydration and texture.

However, a handful of reviewers note that as it's an anti-aging product, "younger ladies might not need or want such a heavy serum."

Save 50% on JLo Beauty at Sephora

Don't miss out on these one-day deals.

This moisturizer intensely hydrates, smooths, and reduces the look of lines and wrinkles.

$40 at Sephora

This three-piece set includes That Fresh Take Eye Cream, That JLo Glow Serum and That Blockbuster Hydrating Cream. 

$44 at Sephora

This caffeine-infused body cream reduces the appearance of skin dimpling.

$41 at Sephora

This overnight treatment uses glycolic acid and lactic acid to gently exfoliate, refine texture and improve clarity.

$39 at Sephora

This ultra-moisturizing eye cream targets fine lines and wrinkles.

$33 at Sephora

This high-performance body serum is enriched with AHAs and niacinamide for healthy-looking skin.

$41 at Sephora

These sheet masks are infused with a full ounce of That JLo Glow Serum.

$33 at Sephora

This hydrating balm visibly firms and tightens the skin.

$44 at Sephora

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