Must Read: Puma Collaborates with Collina Strada, Fenty Beauty Partners with the Olympics

<p>Photo: Courtesy of Puma and Collina Strada</p>

Photo: Courtesy of Puma and Collina Strada

These are the stories making headlines in fashion on Friday.

Puma collaborates with Collina Strada
The brands created a collection that combines Puma's clean-cut athleticism with Collina Strada's irreverence. It includes sneakers, matching sets, a hoodie, a jersey-printed tee, and a lacy T-shirt dress that are available for purchase on puma.com and collinastrada.com as well as at select Puma stores now. Prices range from $85 to $225. See the full assortment below. {Fashionista inbox}

<p>Puma x Collina Strada Velophasis Yellow Vintage Women's Sneakers, $140, <a href="https://rstyle.me/+J82sSgU_Jn5KoGWS0MKKMg" rel="nofollow noopener" target="_blank" data-ylk="slk:available here;elm:context_link;itc:0;sec:content-canvas" class="link ">available here</a></p>

Puma x Collina Strada Velophasis Yellow Vintage Women's Sneakers, $140, available here

View the 11 images of this gallery on the original article

Fenty Beauty partners with the Olympics
Rhianna's Fenty Beauty is a premiere partner of the Paris Olympics, the artist announced yesterday on Instagram. The brand will gift Fenty makeup kits to 600 Olympic volunteers. {Instagram}

Bottega Veneta names director of craft and heritage
Bottega Veneta announced it would name longtime employee Barbara Zanin (who's been head of leather goods product development since 2001) the brand's first director of craft and heritage. She will work alongside Bottega Veneta CEO Leo Rongone to oversee the preservation and promotion of artisanal craft at the house. {WWD/paywalled}

Authentic Brands Group's Jamie Salter profiled in Bloomberg
Private equity tycoon Jamie Salter is changing his tune: In a profile in Bloomberg, the businessman talks about his company, Authentic Brands Group LLC. — which owns Reebok and Sports Illustrated, and is in the process of buying Champion from Hanesbrands Inc.  shifting its strategy to purchase healthy brands in myriad industries and potentially going public in 2026. {Bloomberg/paywalled}

Want the latest fashion industry news first? Sign up for our daily newsletter.