Pandora x Ahluwalia: The New Customisable Jewellery Collection Everyone Will Be Wearing At LFW
Last September, in an old church house behind Westminster Abbey, Priya Alhwalia presented her SS225 collection. The closing look, modelled by Debra Shaw, featured a signature patchwork dress worn with an unexpected harness made from delicate strings of pearls. The look marked the beginning of an ongoing collaboration between British fashion designer Priya Ahluwalia and Danish powerhouse Pandora.
‘It was exciting to incorporate jewellery into the collection in a way we’d never done before,’ Ahluwalia recalls. Now, for AW25, the collaboration evolves with a deeply personal twist – engraving. ‘Pandora presented me with the opportunity to take it a step further and create some custom, engraved designs,’ she says. The outcome is six designs, hand-sketched by Ahluwalia, each available for bespoke engraving on a selection of Pandora pieces, both in-store and online.
For many stepping into a Pandora boutique, this collection will be their first introduction to the world of Ahluwalia. ‘I wanted to use iconography that’s instantly recognisable as ours, to hopefully encourage people on a journey of discovery.’ Among the most recognisable designs is the brand’s ‘Joy’ print, a wavy design, inspired by patterns in both Indian and Nigerian textiles. A recurring motif in Ahluwalia’s collections since SS20, ‘Joy’ has been interpreted in mohair, jacquard, laser-etched denim and printed totes. ‘In each project, we’ve used that print in different iterations, textures and forms,’ says Ahluwalia, and now it takes on a completely new form when etched into metal.
For Alhwalia, jewellery is extremely sentimental. ‘Being from an Indian and Nigerian background, jewellery is a special thing within families,’ she says. ‘I'd got a set of corals that have been worn in my family for 100 years for my 30th birthday, and I wear bangles that Nana had made 50 years ago every single day.’
The collection’s engravings draw from Ahluwalia’s rich textile library. Alongside ‘Joy’, the ‘Synergy Print’ and ‘Starry Night’ reference patterns from her recent AW24 and SS25 collections, while the ‘Paisley Print’ nods to traditional Indian embroidery. The ‘Flower of Nigeria’ pays homage to the Costus Spectabilis, the country’s national bloom.
Pandora x Ahluwalia's engraving offering with be available from February 20 until September 2025, online and in selected Pandora stores across the UK.
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