Slip Into 2023's Hottest Swimwear Trends
Sun's out (...eventually), suit's out.
Though it may not feel like it amid this month's "atmospheric rivers," warm, sunny days are indeed ahead. And with Fall 2023 shows wrapped, it's time to get excited for the summer season between now and then. And what better way than with a new, on-trend swimsuit or two?
When it comes to bathing suits, there's lots to consider, in addition to comfort: Thanks to innovative strides in the industry, there are more sustainably-made and inclusive options to shop than ever. And with travel and climate change making beach and pool excursions more of a year-round activity, new brands and collections are everywhere.
Not sure where to start? Melt away your swimwear woes and prepare to soak up the UV rays (safely with SPF, of course) in your dream suit with our definitive guide to this year's biggest swimwear trends. We promise she's here, if you look hard enough.
Ruffled Swimsuits
According to data collected by Klarna, sales for ruffled bathing suits are up 18% since the beginning of the year. A hyper-femme aesthetic materializes in a variety of ways, from frilled trims and shoulder straps to tiered hip accents. Any suit that combines dainty ruffles with the next two trends gets extra brownie points.
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Rosette Swimsuits
This year, rosettes have infiltrated everything from our wardrobes to our jewelry boxes, so it's no surprise some of the hottest designers are incorporating them into swim. While not new, 3-D florals may be the most covet-able detail of the spring and summer seasons, as proven by Magda Butrym, Maygel Coronel (both long known for their recognizable floral appliqués) and Los Angeles-based Same Swimwear, whose latest collection we're calling it the 'it' swimwear capsule of the year.
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Bow-Embellished Swimsuits
Coquettes, rejoice! This year's most popular accessory — ribbons — is here to stay, even in swim. Bow-embellished swimsuits tie into a range of trends, and a throng of beloved swim brands have hopped on board. Sustainably-minded Londre debuts a unitard one-piece; Giambattista Valli caters to the lingerie-as-outerwear trend with a satin bow and ruffled cutouts; Blackbough's recent Ballerina Collection was an instant success.
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Crochet-Knit Swimsuits
Perhaps thanks to the '70s-set "Daisy Jones & the Six," bohemian notes are seeing a redux, as heaps of crochet emerge once temperatures rise. Soft, sweet and timeless, these hand-crafted pieces from designers like Nia Thomas, Shondel and Lisa Maree — each of which crafts equally sumptuous ready-to-wear to accompany its swim — fit the bill. For festival season, we strongly suggest a co-ord set with matching bottoms, like a pant or skirt, as well as open-knit dresses for an effortless look.
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Spliced Cut-Out Swimsuits
Peeks of skin tend to sneak into the spotlight every sunny season, but move over, monokinis, because a plethora of top brands are favoring the spliced look on one-pieces. Bandaged styles held together by knots (or even piercing-inspired hardware) are all the rage right now. Maybe Kendall Jenner was onto something…
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Textured Swimsuits
So far, "expect the unexpected" has been one of this year's leading sartorial themes. The same applies for our swimwear, with an uptick of unconventional fabrics — like knit styles from Deta or fuzzy bouclé bikinis from Danielle Guizio. Deta Knits uses innovative 3-D technology to create water-resistant, zero waste swimwear. Looking to dazzle? Known for its shimmering suits and matching resortwear, French It-girl favorite Oséree has a color-blocked cut-out 'kini that you can pair with a matching dress for seamless sand-to-shore style.
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Chain-Embellished Swimsuits
Avoid losing your jewelry in the ocean (we've all been there, Kim) by accessorizing your swimsuits instead. Cult Gaia is an expert at eccentric ornaments, and artfully hits the nail on the head with gold-tone O-ring straps and trim. Customizing the trend, though, is young sustainable Parisian label Dolla with interchangeable shoulder straps of beads, pearls and chain links.
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Black One-Piece Swimsuits
Sales for black bathing suits are up 71% compared to last year, according to Klarna. Basic but not boring, a no-fuss black one-piece is as ideal for water sports as it is for selfies. Hunting for the ultimate LBS (little black suit)? Get snatched in an instant thanks to TA3 Swim, the shapewear-meets-swimwear line seen on "Shark Tank" that's setting the benchmark with its corseted suits beloved by celebs like Drew Barrymore and the Kardashians.
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Floral Swimsuits
Shoppers have more than doubled their interest in floral bathing suits, with Klarna reporting that purchases for these styles are up 104% since the beginning of 2023. Insta-favorite brands like Frankies Bikinis and Heavy Manners elevate traditional budding prints with embroidered blooms and vintage-inspired silhouettes. Double down on the look with a cute pareo skirt set.
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Triangle Bikini Swimsuits
Barely-there garments obviously tend to skyrocket come the dog days of summer, but itty-bitty tops were sprinkled throughout Fall 2023 runways as well, signaling a macro trend for the year — proven by a 30% rise in triangle bikini sales recently, per Klarna. The evergreen silhouette is a great gateway to dip your toe into more out-there trends as well, like a metallic finish (metallic swimsuits are also up 25% from last year). When in doubt, stick to perfected simplicity, such as Year of Ours' new ribbed-knit triangle top or Slate's non-tie rendition with adjustable straps.
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Ruched Swimsuits
Ruched swimsuits will survive any trend cycle, but 2023 is showcasing more tonal hues in this category than we've seen previously. Any smocked or shirred details in a neutral palette are fair game; consider using eye-catching elements, like high-cut legs and plunging necklines, for understated sultriness.
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