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Reviewers say this eyelash serum is 'magic' — and it's only $16

"My eyelashes look way more dramatic and my brows look happy and healthy."

split screen of woman applying eyelash serum and several tubes of The Ordinary Multi-Peptide Lash and Brow Serum: Is it worth it? (Photos via Sephora)
The Ordinary Multi-Peptide Lash and Brow Serum: Is it worth it? (Photos via Sephora)

As far as beauty basics go, you can't beat a generous coating of your favourite mascara. However, if our lashes were long and thick enough to go without, well, we wouldn't complain.

Whether you want to add extra oomph to your mascara game or let your natural lashes shine, an eyelash serum can promote longer, thicker and fuller lashes.

If you look on Sephora, a lash serum can easily set you back $50-$200. However, according to The Ordinary reviewers, you don't need to spend big bucks to achieve mile-long lashes.

The Ordinary's Multi-Peptide Lash and Brow Serum has racked up thousands of five-star reviews and been dubbed a "game-changer" by reviewers. To see if the "magic" serum is worth the hype, read below.

The rundown:

  • $16 volumizing serum to promote thicker, fuller and healthier lashes and brows

  • Designed to use twice daily; in the morning and at night

  • Clinical results showed "significant improvement" after four weeks

  • Reviewers say it "works really well" if applied "religiously"

  • Critics say it made their lashes "fall out"

Overall rating

  • ⭐️⭐️⭐️⭐️ 4.1/5 stars on The Ordinary

  • ⭐️⭐️⭐️⭐️ 3.9/5 stars on Sephora

The Ordinary Multi-Peptide Lash and Brow Serum

split screen of the ordinary Multi-Peptide Lash and Brow Serum (Photos via The Ordinary)
Multi-Peptide Lash and Brow Serum (Photos via The Ordinary)

$16 at The Ordinary

$16 at Sephora

What is it?

The Ordinary's Multi-Peptide Lash and Brow Serum is a lightweight serum designed to promote the look of thicker, fuller and healthier-looking lashes and eyebrows.

The concentrated serum has 11 active ingredients, including four peptide complexes and natural extracts to support hair density and thickness.

How do you use it?

A twice-daily treatment, the serum can be used both in the morning and before bed as the final step in your skincare routine.

After cleansing and drying the application area, apply a thin layer of the serum along your lash line and eyebrows. The product is good for six months after opening.

The Ordinary recommends avoiding direct acids, direct vitamin C, salicylic acid, Resveratrol and ferulic acid when using the serum.

How soon do you see results?

Clinical results show users saw "significant improvement" in lash and brow volume, fullness and density in four weeks.

What reviewers are saying

With a combined 5,400 reviews on Sephora and The Ordinary, fans of the serum say it "works really well" and "encourages new [hair] growth."

After a month of "religiously" applying the serum, "I am sold," writes one reviewer. "This product will be a staple in my routine for life! It works!"

It's a "game-changer," lauds another. "My eyelashes look way more dramatic and my brows look happy and healthy."

A third shopper describes the serum as "magic."

split screen of asian woman applying lash serum on eyelashes and black woman applying the ordinary Multi-Peptide Lash and Brow Serum on eyebrows
"My eyelashes look way more dramatic and my brows look happy and healthy." (Photos via Sephora)

$16 at The Ordinary

$16 at Sephora

"I've been using it for all of two weeks and have noticed thicker eyebrows and lashes; it's astonishing to me," they write.

The Ordinary's multi-peptide serum is one of the "best lash serums I've ever bought," promises one shopper. "I've definitely seen a change in the length of my eyelashes. It's worth it if you're consistent."

While the serum has racked up thousands of five-star reviews, some experienced an adverse reaction to the product and said it made their lashes "fall out" and now have "noticeably shorter and thinner" eyelashes.

"Lashes are hard to grow back and now I have less than what I started with," according to one shopper.

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