Too Faced's cult-favourite Better Than Sex Mascara is sold every 7 seconds — and it's on sale right now

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Sale alert: Too Faced Better Than Sex Mascara is on sale for only $26
Sale alert: Too Faced Better Than Sex Mascara is on sale for only $26

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Mascaras typically fall into two camps. Some promise to give you that instant, lengthening and separating lash lift-effect, and then there are ones that claim to deliver big and bold volume without clumps or the need for falsies. And while only a handful of formulas have proven to live up their huge, two-coat claims, it's rare to find a mascara that does it all.

In the many years of new launches and updated formulas coming across my desk, there’s truly only been one mascara that has wowed me — and to put it into perspective, I’m a beauty editor who has had long-time on-and-off-again affairs with both lash extensions and lash lifts,

Enter Too Faced Better Than Sex Mascara. Earning a whopping 15,000 reviews and 240,000 “loves” on Sephora’s website, this cult-favourite mascara is known for its intensely black volumizing formula and hourglass-shaped brush that separates, coats and curls each lash to perfection, making it the number one bestselling prestige mascara in North America. Seriously, this mascara is sold every seven seconds.

Too Faced Better Than Sex Mascara

Too Faced Better Than Sex Mascara
Too Faced Better Than Sex Mascara

SHOP IT: Sephora, starting at $26 (originally $32)

“I've been using this mascara for years. I have very thick eyelashes and this gives both definition and volume! I swear by this product and would highly recommend it. It makes your eyes look beautiful! Plus, I recently discovered that a lot of beauty bloggers use this in their daily routines as well,” says one five-star review. “Staple beauty product!”

“Love love LOVE this mascara,” adds another. “I wanted to try it out before I bought the full one but this mascara is incredible. I’ve gotten into a bad habit of using two or three different kinds to get the volume and length I like, but with this brand, I only have to use this one with a second coat to get the results I want.”

Thanks to the marriage of its collagen-fuelled formula and the stiff bristles of its uniquely designed brush, in just one coat, lashes are transformed to look more full and defined. And for those dramatic lash moments, you can layer on additional coats without worrying about clumps.


Whether you’re interested in finally give this iconic mascara a shot or simply looking to restock the almost-empties you’ve been trying to salvage for weeks, you can currently snap it up on sale at Sephora.

During Sephora’s Spring Savings Event, you can knock up to 20% off the retail price of this cult-favourite product — if you’re a Sephora Beauty Insider, that is. Right now, top-tier Rouge Beauty Insiders can save 20 per cent their entire purchase with the promo code SPRINGSAVE, until May 1.

This week, the sale will be extended to VIB and Beauty Insiders, with 15 per cent and 10 per cent off, respectively.

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