The very best denim brands to shop now, according to a jean addict
With so many denim brands out there, the hunt for the perfect pair of jeans just went from hard to near impossible. And we hear ya. There is, in fact, nothing (!) worse than your favourite blue jeans being in the wash, which is why we recommend you invest wisely in your own mini denim collection – maybe even expand into the world of maxi denim skirts, jorts and jean dresses – so you’re never left in the conundrum of what the hell to wear again.
Yes, it’s true what they say: finding your favourite pair of jeans is much like the quest for the perfect relationship. And there is no love affair quite as strong as gal who has found ‘the one’ – whether it be perfect vintage Levi’s 501s or just that style that makes your body feel (and obvs look) amazing.
The perfect denim piece (unlike structured tailoring and leather pants) can make you feel both comfy and pulled together, and will quickly become the backbone to all your favourite outfits. A good pair of denim jeans really is the comfort blanket of all dressing.
It might be, that you find you need different jeans for different types of occasions, and in turn, different denim brands to cater to those different needs. Which is exactly where we come in.
As jean obsessives, we’ve tried and tested just about every name to know out there. So, whether you’re into swotting up on the latest sustainable labels, in need of new jeans on a budget, or simply researching ahead of investing in your first designer denim purchase, we’ve laid down all we know below.
Keep scrolling to see our top 25 denim brands to shop now, plus, what the Cosmo team has on their denim wish list for the new season...
Psst. Just wanna see the key looks? Check out our round-up of the very best jeans to buy RN here.
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