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When is October Prime Day 2024 in Canada? What to know about Amazon Prime Big Deal Days — plus the best early deals

Amazon Canada's iconic October Prime Day sale is returning this fall.

Prime Big Deal Days october 2024 text on blue graphic with amazon boxes
Prime Big Deal Days returns this October in Canada.

Amazon Canada's iconic October Prime Day sale is returning this fall. October Prime Day, also known as Prime Big Deal Days or Fall Prime Day, is Amazon's second Prime Day event in 2024. Unlike Amazon's July Prime Day sale, Prime Big Deal Days is the retailer's official "kick-off" to the holiday season. Prime members will have access to early holiday deals across categories like tech, home and beauty, including deep discounts on the hottest gift ideas and holiday essentials.

Keep scrolling to learn everything we know so far about October Prime Day 2024.


Fall Amazon Prime Day 2024 — officially known as Prime Big Deal Days — will return to Canada this October. Amazon has yet to announce the official dates of October Prime Day; however, Prime Big Deal Days took place from Oct. 10-11 last year, and thus, we expect the 2024 event to follow a similar timeline.


Prime Day is Amazon’s biggest and best global shopping event, with deals offered exclusively for Amazon Prime members. The event lasts two days and features both flash sales and limited-time savings. In previous years, Amazon has included deals on Apple devices, laptops, TVs, name-brand vacuums and more in its Prime Day sale.


Yes. Prime Day is a shopping event with thousands of deals exclusively for Prime members. However, that's not to say non-Prime members can't also score a deal. Amazon's Deals Store usually has sales available for both Prime and non-Prime members; however, discounts on name brands and high-end tech are usually reserved for Prime members.


New Prime members can test-drive Prime with a one-week trial for just $0.99 before committing to a membership. Once your trial ends, memberships cost $99/year or $9.99/month for Canadian subscribers. Student discounts are also available.


In addition to exclusive summer and fall Amazon Prime Day 2024 deals, Prime members enjoy several year-round perks, including the following:

  • Free two-day and same-day shipping

  • Exclusive access to Prime Video original TV shows and movies, including The Boys, Little Fires Everywhere, Prime Monday Night Hockey and more

  • Stream or download hit movies and TV shows

  • Free eBook and music downloads through Prime Music and Prime Reading


It's crucial to beware of scams ahead of big sale days like October Prime Day. From using price comparison tools to detecting fake reviews, we're here to help you out. To save time, avoid scams and score the best deals, click here for our must-read tips and tricks.


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