Women can buy Mooncups for £5 through the council

Colourful mooncups
The Mooncup programme is part of an initiative funded by the Cambridgeshire and Peterborough Waste Partnership (RECAP) [Reuters]

Women can buy a reusable period product at a discounted price as part of a council initiative to protect the environment.

The Mooncup programme is being funded by the Cambridgeshire and Peterborough Waste Partnership (RECAP) and backed by Peterborough City Council.

The reusable Mooncup contains no plastics or toxins and lasts for several years. The council said by switching to a reusable Mooncup, each person can avoid throwing away about 264 single-use menstrual products every year.

The local authority has subsidised the price to £5, compared to the normal shelf price of around £20, and said it wanted to enable residents to adopt more sustainable habits.

Sustainable and cost-effective choices

It is believed menstrual products add about 200,000 tonnes of waste to disposal sites in the UK annually.

Councillor Angus Ellis, Peterborough City Council's cabinet member for environment and transport, said: "We are fully committed to looking at different ways to help protect the environment, such as reducing the amount of waste which is sent for disposal.

"We're supporting the Mooncup scheme and will be promoting messages around the campaign on our social media channels over the coming weeks, so please look out for these."

Bryony Rothwell, waste partnership manager at RECAP, stated: "This programme reflects our commitment to waste reduction. By providing such incentives, we're hoping to enable our residents to make sustainable, cost-effective choices."

Emily Smith, head of B2B, UK & International at Mooncup said: "We are thrilled to partner with Peterborough City Council and RECAP on this important initiative.

"By providing them with reusable menstrual cups, we continue to support the cause of making sustainable choices accessible."

To find out more about the scheme, go to the council website.

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