Dover Street Market Teams With Bao for Lunar New Year Global Rollout
LONDON — Bao & Friends, the collaboration arm of the London-based, Taiwanese street food establishment Bao, has reunited with Dover Street Market for a global celebration of the arrival of the Year of the Snake in the Chinese zodiac on Jan. 29.
On Thursday, Bao & Friends will open pop-ups resembling convenience stores in DSM’s London, Ginza and Singapore branches.
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The convenience stores will stock limited-edition items by Bao such as embroidered caps, engraved Zippo lighters and water bottles.
There will also be a limited run of Lunar New Year collaboration pieces including T-shirts and totes from Carhartt WIP; a snake necklace by Simone Rocha; a collaborative Vera bag from Hai; hair scrunchies, necklace and earrings from YVMIN; a head scarf by Shushu/Tong, and rubber clogs by Deathmask.
Food and beverages will be on offer, too. Bao’s Weeping Sake and Umeshu Negroni will be available alongside Bao’s brand new Chilli Crisp Oil. Made with black beans and crispy shallots, Bao said its punchy flavor pairs well with noodles, dumplings and salad dressings.
Erchen Chang, creative director of Bao, who founded the brand together with her now-husband Shing Tat Chung in 2013, said all collaborators share a personal connection to Bao.
Rocha is a client of Bao’s while the partnership with Carhartt WIP started at Chang’s previous Taiwanese fine-dining venture Xu in London’s Chinatown. The buzzy streetwear brand has been designing T-shirts for Bao for several years.
“I always get a buzz stepping through the doors of Dover Street Market, and following the success of our collaboration last year I’m looking forward to bringing Bao & Friends back to DSM London, as well as popping up in Tokyo and Singapore for the very first time.”
Last year, Dover Street Market celebrated Lunar New Year with a series of in-store activations and exclusive products, including a room-sized sculpture by Shushu/Tong and a kiosk by Bao.
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