Pillsbury Just Brought Back a Beloved Limited-Edition Flavor

A baking dish of cinnamon rolls
Credit: Joe Lingeman; Food Styling: Brett Regot Credit: Joe Lingeman; Food Styling: Brett Regot

There’s something incredibly satisfying about buying a can of cinnamon rolls, using a spoon to pop open the canister, baking the pastries, and then drizzling them with creamy icing. They’re simple and comforting, and require little fuss. Each season, Pillsbury, the brand popular for these delights, introduces new types to keep things exciting, from pumpkin spice to peaches and cream, and even zesty orange. And if you’re a big fan of their drops, you’ll want to listen up because they just brought back a limited edition holiday flavor.

If you stroll through your favorite grocery store, you’ll likely spot Pillsbury’s Hot Cocoa Rolls back on the shelves. They originally came out in 2020, and shoppers anticipate their release every year.

Instead of layering dough with cinnamon and sugar, these Pillsbury Hot Cocoa Rolls are filled with hot cocoa spices. What makes these decadent treats stand out is the marshmallow icing that comes in the pack to drizzle on top. One can comes with five rolls for $4.69.

Shoppers are racing to their local stores to get their hands on a can of these Hot Cocoa Rolls. One person commented on this Instagram post detailing the release, saying, “Ooo, the Grands Hot Cocoa Rolls sound delicious!” While another user called out, “Yay, Hot Cocoa Rolls! They can be such a pain to find, though.”

When these festive desserts first came out, people on TikTok couldn’t stop posting about their experience securing the find and baking them. Over the past few years, they’ve garnered a lot of hype, so if you’re hoping to grab a can for your cozy night-in this season, you’ll want to do so sooner rather than later because they’ll likely sell out.

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